Factors.ai
7.7#1 in sales prospecting softwareFrom $199 a monthFree planWebAPI
VisitFactors.ai vs Windsor.ai
Windsor.ai
7.5#6 in email marketing analytics softwareFrom $19 a monthFree planWebAPI
VisitWhat both publish
| Fact | Factors.ai | Windsor.ai |
|---|---|---|
| Compliance | Factors states that it is SOC 2 Type II and ISO 27001 certified and compliant with GDPR, CCPA and PECR. | The security page states EU and UK GDPR compliance and SOC 2 Type II certified processes. |
| Data protection | Its security policy says customer data is hosted and processed in Google Cloud Platform's us-west-1b zone in the United States, with TLS in transit and AES-256 encryption at rest. | The security page says customer data is encrypted at rest and in transit, with role-based access controls and separate customer data trust zones. |
| Documentation depth | Factors’ help center is organized into collections for onboarding, account intelligence, AdPilot, integrations, configuration, analytics, alerts, settings, API and features; the integrations collection contains 27 articles. | The documentation includes destination guides, connector setup guides, data fields, troubleshooting, pricing and API reference material. |
| Founded | 2019 | LinkedIn lists Windsor.ai as founded in 2017. |
| Headquarters | Wilmington, Delaware, United States | LinkedIn lists headquarters in Zürich, Switzerland. |
| Integrations | The integrations page lists HubSpot, Salesforce, Zoho CRM, Google, Meta, LinkedIn and Bing ads, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. | The connector directory lists sources including Google Ads, Google Analytics 4, HubSpot, Salesforce, Shopify, TikTok Ads, and Facebook Ads. |
| Intended users | Factors describes its product as a demand-generation tool and presents solutions for early-stage startups, growth-stage startups, enterprises, demand-generation marketers, CMOs, and sales teams. | The company describes use cases for analysts, agencies, and data teams, including automated reporting, client dashboards, and managed data pipelines. |
Factors.ai plans
- FreeFree
- Lite$199 a month
- Basic$6,000 a year
- Growth$20,000 a year
- Enterprise$30,000 a year
Windsor.ai plans
- Free (30-day trial)Free
- Forever FreeFree
- FreeFree
- Basic annual$19 a month
- Basic$23 a month
- Standard annual$99 a month
Pick Factors.ai if…
Factors.ai is aimed at demand-generation marketers, CMOs, and sales teams at startups and enterprises that prioritize company-level web intent and buyer engagement. It may suit teams seeking account-level signals rather than person-level visitor identification.
Pick Windsor.ai if…
It may suit analysts, agencies and data teams that need to automate reporting, build client dashboards or manage data pipelines. Its free tier is limited to one user, one data source and one account.