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EngageLab vs Growby

EngageLab

8.2#1 in whatsapp marketing softwareFrom $9 a month
Free planAndroidiOSWebAPI
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Growby

7.3#10 in whatsapp marketing software₹2,000 one-time
Free planWebAPIExtensionSelf-hosted
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What both publish

FactEngageLabGrowby
APIEngageLab exposes REST APIs for SMS templates, signatures, sending and balance queries using API-key authentication.The API page says qualifying Enterprise and Reseller plans include direct Meta Cloud API access and a Postman collection for integrating applications.
Company sizeLinkedIn lists EngageLab as a public company headquartered in Singapore with 201–500 employees and a 2011 founding year.Crunchbase lists Sprouto InfoSolutions as having 11–50 employees.
Founded2011Growby’s about page says Sprouto InfoSolutions was founded in 2020.
HeadquartersHong Kong; SingaporeCrunchbase lists the headquarters in Vadodara, Gujarat, India.
IntegrationsThe WebPush product listing states that it supports a Shopify plugin.The pricing comparison lists Google Sheets and Zapier integrations on paid plans, while Growby’s Google Sheets guide says contact data syncs every 8 hours.
Notable limitsEngageLab lists AppPush and WebPush billing by DAU scale and Marketing Automation billing by MEP scale, calculated monthly.The pricing comparison lists 1, 2, 5, 10, or 1,000 automations and chatbot flows by plan, and says multiple WhatsApp numbers and users are available from Professional upward.
SupportThe pricing page says technical experts help with product setup and usage questions are answered 24/7.The site lists weekday pre-sale and post-sale phone support hours of Monday through Friday, 10:00–18:00 IST, and provides [email protected] for inquiries.

EngageLab plans

  • Marketing AutomationPriced on request
  • FreeFree
  • Essentials$9 a month
  • EnterprisePriced on request
  • LiveDeskPriced on request
  • OTPPriced on request

Growby plans

  • FreeFree
  • Basic₹2,000, paid once
  • Standard₹6,000, paid once
  • Professional₹11,000, paid once
  • Enterprise₹20,000, paid once
  • ResellerPriced on request

Pick EngageLab if…

EngageLab suits businesses seeking customer engagement tools across messaging and automation channels. Its listed industries include financial services, e-commerce, news and media, travel, and gaming.

Pick Growby if…

Growby suits businesses that want to run campaigns and customer conversations through WhatsApp. Its reseller options may suit organizations seeking white-label or self-hosted deployments.

Charts they share