Decile vs RightMessage
| Decile | RightMessage | |
|---|---|---|
| Free plan | No | No |
| Free trial | No | Yes |
| Paid from | $900/mo | $6.58/mo |
| Open source | No | No |
| Platforms | api, Web | api, extension, Web |
| Free plan | No | No |
| Paid from | 900 /mo | 79 /mo |
| Segment methods | purchase behavior; LTV tier; demographics; psychographic attributes; lifestyle attributes; product affinities; channel engagement | ESP/CRM data; on-site behavior; referral source; UTM parameters; URL query parameters; quiz and survey responses; location; device and browser; date and timing; JavaScript variables; cookies and localStorage |
| Refresh frequency | real-time | real-time |
| Predictive segments | Yes | No |
| Activation destinations | Meta; Google; Klaviyo; Facebook; Instagram; TikTok | Personalized website content; popups and forms; flows; ESP/CRM records; redirects; external systems via webhooks |
| Anonymous profiles | — | Yes |
Both are listed in Best Customer Segmentation Software. On Everything Xiaomi, Decile scores higher on our published basis.