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Contently vs Planable

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Planable

9.0#1 in social media management toolsFrom $390 a year
Free planAndroidiOSWebAPI
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What both publish

FactContentlyPlanable
Company historyThe About page says Contently has operated since 2011.Planable says it began at a Transylvania hackathon in 2016, joined Techstars in London in 2017, reached 5,000 customers in 2023 and joined SE Ranking in 2025.
Founded20112016
IntegrationsContently states that it has 32+ native integrations across CMS, CRM, marketing automation, social, and analytics.Official integrations include Canva, Slack, Zapier, viaSocket, iCal calendars, a Public API and an MCP connector for AI assistants.

Contently plans

  • Enterprise content platformPriced on request

Planable plans

  • FreeFree
  • Basic$39 a month
  • Pro$59 a month
  • Social Inbox add-on$9 a month
  • Analytics add-on$14 a month
  • Social Listening add-on$99 a month

Pick Contently if…

Contently suits regulated enterprise content teams needing managed editorial workflows, expert contributors, approvals, and performance reporting. It is available through web and API access.

Pick Planable if…

Planable suits individuals or teams coordinating social publishing across its supported networks, particularly where review workflows and a shared social inbox matter. Its higher plans offer more posts, pages, campaigns, and storage while allowing unlimited users.

Charts they share