Common Room
7.1#2 in demand generation softwareFrom $2,500 a monthWebAPIExtension
VisitCommon Room vs Unify
What both publish
| Fact | Common Room | Unify |
|---|---|---|
| Integrations | The integration catalog covers more than 50 channels, including GitHub, Gong, HubSpot, LinkedIn, Outreach, Redshift, Salesforce, Slack, Snowflake and X. | The integration library lists Salesforce, HubSpot, Slack, Gmail, Outlook, and AI assistant integrations including ChatGPT, Codex, and Claude. |
| Security | Common Room states that it encrypts data in transit and at rest and supports single sign-on, role-based access control, SAML, and SCIM. | Unify says it maintains SOC 2 Type II compliance, performs real-time threat monitoring, conducts external security audits, and supports SSO authentication. |
| Signals | Signals can be connected from product, CRM, social, community, customer and other data sources, with native managed integrations and manual or bulk contact import. | The signals page says it combines first-party engagement, third-party data, and AI-discovered signals to identify in-market buyers. |
Common Room plans
- Essential$2,500 a month
- AdvancedPriced on request
- EnterprisePriced on request
Unify plans
- FreeFree
- Base$20 a month
- Pro$60 a month
- BusinessPriced on request
Pick Common Room if…
Common Room is aimed at RevOps, sales, and marketing teams at mid-market and enterprise B2B companies. It may suit teams that want buyer signals and customer data combined to guide research, outreach, and go-to-market workflows.
Pick Unify if…
Unify is aimed at sales development, account executives, sales leadership, marketing, and RevOps teams coordinating prospect research and outreach. It may fit teams that want prospect signals and multichannel sequences in one platform.