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Column vs Swan Cards

Column

5.7#19 in banking-as-a-service platforms
WebAPI
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Swan Cards

7.9#2 in banking-as-a-service platformsFrom €900 a month
Free planAndroidiOSWebAPI
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What both publish

FactColumnSwan Cards
Card programsColumn says customers can launch debit, credit, unsecured, charge, or secured card programs and use their own balance sheet or Column’s.Partners can create branded and compliant card programs under their own user experience.
Company historyColumn says it began building the bank in 2019 and launched in 2022.Swan’s company history page says it was born in 2019, when its three co-founders began writing the first lines of code.
Founded20192019
HeadquartersSan Francisco, United StatesParis, France
IntegrationsColumn says its card issuing connects to Visa and Mastercard and supports mobile wallets including Apple Pay, Google Pay, Samsung Pay, and Garmin Pay.Swan offers a GraphQL API, a ready-made web banking interface, and an open-source Swan Banking Frontend for customized web banking.
SecurityColumn says its security program follows guidance from NIST and FFIEC and is subject to governmental audits and independent third-party assessments.Sensitive card-related changes require consent, and Swan cards support 3-D Secure for online payments.

Column plans

No prices published.

Swan Cards plans

  • SandboxFree
  • Swan€900 a month
  • Swan on demand€2,990 a month
  • Swan EnterprisePriced on request

Pick Column if…

Column describes its customers as technology companies, U.S. banks, international banks, and real estate businesses building financial products. Its APIs and sandbox are aimed at teams developing financial services.

Pick Swan Cards if…

Swan suits European software companies that want to embed branded accounts, cards, or payments in their products. Partners need a backend for API calls and can configure card rules for their users.

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