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Cohora vs TrueProfit

Cohora logo

Cohora

5.8#27 in customer lifetime value software
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TrueProfit logo

TrueProfit

7.0#3 in customer lifetime value softwareFrom $35 a month
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What both publish

FactCohoraTrueProfit
IntegrationsThe FAQ says Cohora integrates directly with Shopify, Klaviyo, ESPs, CDPs, and other marketing-stack tools.Listed integrations include Shopify, TikTok Shop, Facebook Ads, Google Ads, TikTok Ads, Microsoft Ads, Snapchat Ads, Amazon Ads, X Ads, Pinterest Ads, AdRoll, fulfillment platforms, and shipping providers.
SupportThe FAQ says most brands are live within a few weeks and that Cohora’s team helps with integrations, segmentation, and campaign design.TrueProfit says its support team responds fast around the clock, and Enterprise includes prioritized support.
What it doesCohora describes itself as a customer intelligence and retention platform that helps ecommerce brands use first-party and zero-party data to improve engagement, retention, and repeat revenue.TrueProfit is a Net Profit Analytics platform for Shopify that evaluates marketing channels, products, and customers through net profit.

Cohora plans

  • Custom planPriced on request

TrueProfit plans

  • Basic$35 a month
  • Advanced$60 a month
  • Ultimate$100 a month
  • Enterprise$200 a month

Pick Cohora if…

It suits ecommerce and direct-to-consumer brands looking to improve customer retention and repeat purchases, including fashion, beauty, wellness, and consumer packaged goods brands.

Pick TrueProfit if…

TrueProfit suits Shopify or TikTok Shop sellers who want profit and cost reporting across products, customers and marketing channels. It may also suit teams with complex operating costs or multiple stores, provided they account for separate subscriptions.

Charts they share