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CAKE vs Refersion

CAKE logo

CAKE

6.4#9 in affiliate analytics software
AndroidiOSWebAPI
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Refersion

7.7#7 in affiliate marketing softwareFrom $29 a month
Free planWebAPI
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What both publish

FactCAKERefersion
IntegrationsThe affiliate solution lists integrations including QuickBooks, Anura, DialogTech, Unsubcentral, Optizmo, Ezepo, BriteVerify, Neustar, and Tipalti.Listed integrations include Shopify, BigCommerce, WooCommerce, Magento, Chargebee, Stripe, Klaviyo, Mailchimp, and Zapier.
PurposeCAKE provides performance marketing software for managing, measuring and optimizing affiliate marketing and lead distribution.Refersion is an affiliate tracking and management platform that helps brands automate referrals, commissions, and payouts.
SecurityThe affiliate marketing page says CAKE's infrastructure is hosted by AWS and offers a 99.9% uptime guarantee.Refersion offers optional two-factor authentication, which can require a verification code for payments over $1,000 USD within 24 hours.
SupportCAKE advertises 24/7 phone and email support, a dedicated Client Success Manager, and an Implementation Specialist.Growth includes chat support, while Scale offers premium support and a Slack channel.

CAKE plans

No prices published.

Refersion plans

  • Launch$39 a month
  • Growth$199 a month
  • Marketplace ListingFree
  • Launch (yearly billing)$29 a month
  • Growth (yearly billing)$159 a month
  • ScalePriced on request

Pick CAKE if…

You want what its maker publishes above — check its page for the details.

Pick Refersion if…

Refersion suits direct-to-consumer ecommerce brands running affiliate, influencer, or ambassador programs that need partner discovery, referral tracking, commission management, and payouts. It may fit brands that want listed ecommerce and marketing integrations, or API access and multi-store management on Growth.

Charts they share