
Buyapowa
5.4#30 in referral management softwareWebAPI
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| Fact | Buyapowa | Mention Me |
|---|---|---|
| Company history | Buyapowa says it launched its first platform in 2012 and expanded its referral platform to 12 solutions in 2024. | The About page says Mention Me has delivered revenue for brands since 2013. |
| Founded | 2012 | 2013 |
| Headquarters | London, United Kingdom | London, United Kingdom |
| Integrations | Named prebuilt integrations include Salesforce, HubSpot, Braze, SessionM, Klaviyo, Mailchimp, and Shopify; the company also describes API-based integration and affiliate-platform rails. | Native or direct integrations include Klaviyo, Emarsys, Braze, Bloomreach, Salesforce Marketing Cloud, Attentive, Meta, Google Ads, TikTok, Dotdigital, Ometria, mParticle, Feefo and Trustpilot. |
| Security | The integrations page states that Buyapowa is ISO 27001 certified and GDPR-compliant, encrypts data in transit and at rest, and uses role-based access controls. | Mention Me states it is ISO 27001 certified and GDPR and PECR compliant, and that it encrypts data in transit and at rest. |
It is designed for enterprise brands running complex, multi-territory, multilingual, or regulated referral programs. Listed sectors include telecoms, finance, energy, insurance, streaming, and gaming.
Mention Me is aimed at premium ecommerce brands with satisfied customers, a mature marketing technology stack, and high monthly order volumes. It suits teams seeking referral tracking, segmentation, and advocacy reporting.