
BrandMentions
7.2#2 in social media monitoringFrom $99 a monthWeb
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| Fact | BrandMentions | Exolyt |
|---|---|---|
| Founded | 2015 | 2020 |
| Sentiment analysis | Yes | Sentiment Analysis classifies TikTok video sentiment as positive, negative or neutral and compares UGC sentiment across brands. |
It suits businesses and agencies that need to monitor brand mentions across web sources and social networks. Teams needing branded reporting, API access, or custom limits can consider the higher tiers.
Exolyt suits teams and marketers who want to track TikTok accounts, topics, brand mentions, or influencer campaigns. Its free plan offers a starting point, while larger tracking needs may call for a paid tier.