Brand Intel
8.0#2 in social media listening softwareFrom $39 a monthFree planWebAPI
VisitBrand Intel vs Merdot Track
Merdot Track
6.4#56 in social media listening softwareAndroidWebAPI
VisitWhat both publish
| Fact | Brand Intel | Merdot Track |
|---|---|---|
| API | Brand Intel advertises an enrichment API and lists Listen API access for higher tiers. | The Vyuha API can provide mentions, sentiment scores, and topic clusters for custom dashboards, with webhook subscriptions for spike alerts. |
| Audience | The maker identifies marketing and PR teams, product leads, risk management officers, and corporate executives as intended users. | The product is presented for brands and businesses, agencies and teams, and public or civic teams. |
| Founded | LinkedIn lists Rule14 LLC as founded in 2011. | 2024 |
| News monitoring | Yes | Yes |
| Security | Rule14 says it uses physical, electronic, and managerial procedures to safeguard personal information, while noting it cannot guarantee internet security. | Merdot's security page states that its baseline includes AES-256 encryption at rest, TLS 1.3 in transit, role-based access, and workspace-level isolation. |
| Sentiment | Customizable lexicons can support multilingual sentiment scoring, relevancy scoring, and identification of key accounts or posts. | The product scores mentions for sentiment and emotion and groups related posts into topic clusters. |
| Sentiment analysis | Brand Intel monitors sentiment for brands, products, services, competitors and customers. | Yes |
| Support | Individual includes email support, Business includes 24/7 priority support, and Enterprise includes an assigned relationship manager. | Merdot says organisation workspaces are provisioned and supported directly by its team, and it offers product walkthroughs by request. |
Brand Intel plans
- Individual$39 a month
- Business$234 a month
- FreeFree
- EnterprisePriced on request
Merdot Track plans
No prices published.
Pick Brand Intel if…
Brand Intel suits marketing and PR teams, product leads, risk management officers, and corporate executives needing social, web, and news monitoring. It also fits organizations wanting sentiment analysis, trend alerts, dashboards, or API access through a browser-based service.
Pick Merdot Track if…
You want what its maker publishes above — check its page for the details.