Brand Intel
8.0#2 in social media listening softwareFrom $39 a monthFree planWebAPI
VisitBrand Intel vs Keyhole
What both publish
| Fact | Brand Intel | Keyhole |
|---|---|---|
| API | Brand Intel advertises an enrichment API and lists Listen API access for higher tiers. | Keyhole lists REST API access for integrating its data with internal systems. |
| Compliance | The privacy policy states that Rule14 complies with the U.S.-EU and U.S.-Swiss Safe Harbor Frameworks. | Muck Rack’s site displays SOC 2 certification and says it is GDPR compliant. |
| Founded | LinkedIn lists Rule14 LLC as founded in 2011. | Keyhole and Muck Rack were both founded in 2009, according to Muck Rack’s acquisition announcement. |
| Free plan | Yes | No |
| Security | Rule14 says it uses physical, electronic, and managerial procedures to safeguard personal information, while noting it cannot guarantee internet security. | Muck Rack states that its platform encrypts data in transit using TLS 1.2 minimum and at rest using AES-256. |
| Support | Individual includes email support, Business includes 24/7 priority support, and Enterprise includes an assigned relationship manager. | Keyhole’s feature page says users receive email support and online help-desk access, with phone support within 24 hours for priority issues. |
Brand Intel plans
- Individual$39 a month
- Business$234 a month
- FreeFree
- EnterprisePriced on request
Keyhole plans
- Team—
- Enterprise—
- Social ListeningPriced on request
Pick Brand Intel if…
Brand Intel suits marketing and PR teams, product leads, risk management officers, and corporate executives needing social, web, and news monitoring. It also fits organizations wanting sentiment analysis, trend alerts, dashboards, or API access through a browser-based service.
Pick Keyhole if…
Keyhole suits PR and communications professionals, agencies, marketers, executives, and journalists tracking brand or campaign conversations. Teams needing historical analysis, reports, or API access may also find its listed capabilities relevant.