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BlueData vs Navegg DMP

BlueData

7.8#1 in data management platformsFrom $1,500 a year
Free planAndroidWebAPI
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What both publish

FactBlueDataNavegg DMP
HeadquartersUnited KingdomSão Paulo, Brazil
IntegrationsGoogle Sheets, Power BI and custom APIs are offered as custom-service integrations rather than named standard connectors.The FAQ says audience information can be exported to ad servers, DSPs, BI tools, and CRM, and other integrations may be built using Navegg’s API.
SecurityThe FAQ lists end-to-end encryption, role-based access permissions, two-factor authentication, and audit logs.Navegg’s privacy policy describes physical, technical, and administrative security measures intended to protect personal data from unauthorized access and improper processing.
SupportStandard support is email-based with a stated 48-hour response; accelerated and priority paid options promise 8-hour and immediate responses.Consulting and customized team training are available as services that a company may hire.

BlueData plans

  • Starter$150 a month
  • Growth$200 a month
  • FreemiumFree
  • Starter$1,500 a year
  • Growth$2,000 a year
  • CustomPriced on request

Navegg DMP plans

  • Navegg DMPPriced on request

Pick BlueData if…

BlueData suits nonprofits, researchers, and public institutions that need to collect and manage structured information. It can also fit teams that need offline mobile collection, validation, and dashboards for tracking indicators.

Pick Navegg DMP if…

Navegg DMP is aimed at media-buying companies and publishers that need audience segmentation and activation across advertising, analytics, CRM, and publishing destinations.

Charts they share