Bitly
8.8#1 in url shortenersFrom $10 a monthFree planAndroidiOSWebAPI
VisitBitly vs Shlink
What both publish
| Fact | Bitly | Shlink |
|---|---|---|
| API access | Yes | Yes |
| Bulk link creation | Yes | Yes |
| Custom domains | Yes | Yes |
| Geo targeting | Yes | Yes |
| Integrations | Bitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot. | The maker lists official PHP and JavaScript SDKs, Short Menu for Mac and iOS, a GNOME Shell extension, PowerToys Run, and an iOS shortcut. |
Bitly plans
- FreeFree
- Core$10 a month
- Growth$2,934,835 a month
- Premium$300 a month
- EnterprisePriced on request
Shlink plans
- ShlinkFree
Pick Bitly if…
Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.
Pick Shlink if…
Shlink suits people or organizations that want to run a URL shortener on infrastructure they manage and use their own domains. Its analytics, redirect controls, and APIs may suit operators who need detailed link management.