Birch
7.2#3 in social media advertising softwareFrom $10 a monthFree planiOSWeb
VisitBirch vs overads
What both publish
| Fact | Birch | overads |
|---|---|---|
| Integrations | The integrations page lists Slack, Google Analytics, Google Drive, Google Sheets, Adjust, Hyros, Wicked Reports, and AppsFlyer. | Live ad connections are Meta, Google Ads, and Snapchat; LinkedIn Ads and X Ads are awaiting platform API approval. |
| Product | Birch automates repetitive paid social advertising work for performance marketing teams. | Overads is an AI marketing superapp for lean teams and small agencies, with workflows that draft posts, reports, and recommendations for approval. |
Birch plans
- Birch Hub — 10,000 events/moFree
- Birch Hub — 500,000 events/mo$10 a month
- Birch Hub — 5,000,000 events/mo$49 a month
- Essential$49 a month
- Pro$99 a month
- Birch Hub — 20,000,000 events/mo$149 a month
overads plans
- FreeFree
- Pro$19 a month
- Scale$49 a month
Pick Birch if…
Birch suits performance marketing teams managing paid social campaigns across its listed ad platforms. It is also relevant to teams that want automated rules, campaign creation, or client-branded reporting.
Pick overads if…
Overads suits solo founders, small in-house teams, and small agencies that want approval-based marketing workflows. It is not aimed at enterprise teams with a specialist per channel.