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Birch vs NinjaCat

Birch logo

Birch

7.2#3 in social media advertising softwareFrom $10 a month
Free planiOSWeb
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What both publish

FactBirchNinjaCat
HeadquartersCovina, California, USAWilmington, Delaware, United States
IntegrationsThe integrations page lists Slack, Google Analytics, Google Drive, Google Sheets, Adjust, Hyros, Wicked Reports, and AppsFlyer.NinjaCat lists 150+ pre-built connectors and supports native and custom connectors; examples include Google Ads, Google Analytics, Meta, LinkedIn, Snowflake, and Shopify.
ProductBirch automates repetitive paid social advertising work for performance marketing teams.NinjaCat is an AI agent platform for multi-account marketing teams that unifies marketing data and automates reporting, pacing, anomaly detection, and optimization.
ReportingBirch supports scheduled cross-platform reports and white-label reports with client branding.The platform provides automated, client-ready reporting and supports branded reports.
TrialThe site offers a 14-day free trial with no credit card required and says users can cancel anytime.NinjaCat says it does not offer standard trials but can provide custom proofs of concept.

Birch plans

  • Birch Hub — 10,000 events/moFree
  • Birch Hub — 500,000 events/mo$10 a month
  • Birch Hub — 5,000,000 events/mo$49 a month
  • Essential$49 a month
  • Pro$99 a month
  • Birch Hub — 20,000,000 events/mo$149 a month

NinjaCat plans

  • Custom pricingPriced on request

Pick Birch if…

Birch suits performance marketing teams managing paid social campaigns across its listed ad platforms. It is also relevant to teams that want automated rules, campaign creation, or client-branded reporting.

Pick NinjaCat if…

You want what its maker publishes above — check its page for the details.

Charts they share