Badger Maps
8.1#2 in sales mapping softwareFrom $12 a monthFree planAndroidiOSWebAPI
VisitBadger Maps vs Geopointe
What both publish
| Fact | Badger Maps | Geopointe |
|---|---|---|
| Founded | 2012 | 2010 |
| Headquarters | San Francisco, California, USA | Detroit, Michigan, United States |
| Mapping | Users can filter and colorize customer records by custom fields and view map layers such as postal codes, points of interest, and counties. | It plots Salesforce accounts, leads, and opportunities on a live map and supports geographic search and analysis worldwide. |
| Purpose | Badger Maps combines route planning, sales mapping, CRM integration, and AI automation for B2B field sales teams. | Geopointe uses location intelligence to help sellers prioritize accounts, reduce travel time, and improve field coverage and productivity. |
| Routing | Route optimization supports up to 120 stops and includes live traffic and turn-by-turn navigation integrations. | It can generate and optimize routes, sequencing schedules around proximity, priorities, and time windows. |
| Security | Badger says customer data is hosted on AWS, data in transit uses HTTPS with SSL/TLS, and daily backups are encrypted at rest with AES-256 and retained up to 12 months. | Ascent Cloud says it is SOC 2 compliant and describes its security controls as reviewed by independent experts. |
Badger Maps plans
- PersonalFree
- Badger Scoreboard$12 a month
- Badger Lead Routing$16 a month
- Badger Align$20 a month
- Badger Insights$50 a month
- Business$69 a month
Geopointe plans
- GeopointePriced on request
Pick Badger Maps if…
Badger Maps suits sales representatives, sales managers, sales operations teams, and field service roles that need route planning alongside customer mapping and CRM connections.
Pick Geopointe if…
Geopointe suits Salesforce sales and field teams that need mapped account data, territory tools, route planning, or visit logging. It is also relevant to mobile users needing access to maps and routes offline.