AppVirality
7.4#5 in referral marketing softwareFrom $1,999 a yearAndroidiOSWebAPI
VisitAppVirality vs ReferralHero
ReferralHero
8.0#1 in referral marketing softwareFrom $199 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | AppVirality | ReferralHero |
|---|---|---|
| Analytics | Referral analytics track clicks, installs, source, sign-ups, sales and lifetime value. | Analytics include attribution source, sharing channel, device, location, individual referral relationships and conversion data. |
| Founded | 2014 | 2016 |
| GDPR | AppVirality says it updated its product and privacy policy for GDPR and offers unsubscribe, update, and deletion APIs. | ReferralHero says it completed its GDPR compliance roadmap and provides EU and UK Data Processing Agreements for review and signature. |
| Integrations | The SaaS product page lists CRM integration, webhooks, and REST APIs. | ReferralHero advertises more than 500 integrations, including Stripe, HubSpot, Salesforce, GoHighLevel, Intercom, Zoho, Mailchimp, Klaviyo, ActiveCampaign and Zapier. |
| Licence | Terms grant a limited, non-transferable usage licence, prohibit reverse engineering and state AppVirality owns the service and copyrights. | ReferralHero is proprietary SaaS: its terms grant only a limited, non-exclusive, non-transferable, revocable license for personal or internal business use. |
| Product | AppVirality provides referral marketing software for mobile apps and SaaS to create and automate referral campaigns. | ReferralHero describes itself as an AI-powered platform for building referral, affiliate, waitlist, and contest programs. |
| Rating on Capterra | 5.0 out of 5 from 2 reviews. | 4.6 out of 5 from 43 reviews |
| Rating on GetApp | 5.0 out of 5 from 2 reviews. | 4.6 out of 5 from 43 reviews |
| Rating on Software Advice | 5.0 out of 5 from 2 reviews. | 4.5 out of 5 from 40 reviews |
| Referral links | Users can generate referral links on a custom domain and use deep and deferred deep links. | The service can create memorable referral links incorporating a participant’s first name. |
AppVirality plans
- Growth (Referrals for SaaS)$1,999 a year
- Custom (Referrals for Mobile Apps)Priced on request
- Custom (Referrals for SaaS)Priced on request
ReferralHero plans
- Free ForeverFree
- Free Forever PlanFree
- PREMIUM (risk-free offer)$199 a month
- PRO$199 a month
- PREMIUM$399 a month
- EnterprisePriced on request
Pick AppVirality if…
It suits SaaS, e-commerce, and larger businesses seeking referral-driven acquisition, retention, or engagement. Teams can use it across mobile and web campaigns with codes, links, and store-credit rewards.
Pick ReferralHero if…
ReferralHero suits teams that want to run referral or affiliate campaigns, or manage waitlists and contests. Its free plan is an option for programs with up to 25 subscribers; larger listed tiers support up to 10,000 members or 50,000 subscribers.