Apex
7.0#18 in a/b testing toolsFree planFree planAndroidiOSWebAPI
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| Fact | Apex | Zoho PageSense |
|---|---|---|
| Compliance | The maker says its SOC 2 and ISO 27001 audit package is prepared, but the audit has not yet begun. | The PageSense features page says it complies with GDPR standards and HIPAA regulations for handling personal health information. |
| Experimentation | Apex supports six to ten concurrent tests, checks for conflicts before launch, and can pause a losing test automatically. | Features include A/B testing, split URL testing, and server-side full stack testing. |
| Integrations | The maker lists Shopify and Shopware apps, a WooCommerce plugin, Centra, headless stores, GA4, Tag Manager, consent managers, and Slack alerts. | Listed integrations include OpenAI, Zapier, Google Analytics, Google Tag Manager, Google Ads, Mixpanel, KISSmetrics, Intercom and multiple Zoho applications. |
| Privacy | The homepage says Apex is hosted in London and Ireland, does not fingerprint visitors or store their IP addresses, and waits for consent where required by a consent manager. | Session recordings mask keystrokes and inputs by default, and users can mask selected page elements and areas. |
Apex suits e-commerce shops looking to run experiments and personalize storefront experiences. The maker invites shops doing €100k or more per month to discuss fit, and the product is available only inside a DRIP program.
PageSense suits site and app teams that want analytics, visitor-behavior tools, and experiments in one platform. Its free plan has a 5,000-user monthly allowance and one project.