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Amazon Marketing Cloud vs illumin

What both publish

FactAmazon Marketing Cloudillumin
Founded20192009
LicenceAMC is supplied under a proprietary service agreement that prohibits copying, modification, reverse engineering, and circumvention of security controls.The API documentation states that illumin materials are copyrighted and all rights are reserved, indicating proprietary software rather than open source.
Privacy controlsAMC accepts pseudonymized inputs, exposes only aggregated anonymous outputs, and keeps advertiser-uploaded signals inside the dedicated instance.The privacy policy describes access, deletion, correction and opt-out rights, including Global Privacy Control handling.

Amazon Marketing Cloud plans

  • Amazon Marketing CloudFree
  • Amazon Marketing Cloud accessFree
  • Paid Features (beta)Priced on request

illumin plans

No prices published.

Pick Amazon Marketing Cloud if…

AMC suits eligible advertisers who want to analyze Amazon Ads and advertiser signals or build audiences for sponsored, video, and display campaigns. Its no-SQL templates and Ads Agent may also suit users who want insight generation and visualization without SQL.

Pick illumin if…

You want what its maker publishes above — check its page for the details.

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