
Aligned
6.8#7 in digital sales roomsFrom $35 a monthFree planWeb
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| Fact | Aligned | Forward |
|---|---|---|
| Buyer access | Buyers do not need a username login; Aligned uses a login-free mechanism and offers six sharing permission levels. | Sales rooms are shared through one link and buyers do not need to log in. |
| Founded | 2016 | LinkedIn lists Forward's founding year as 2021. |
| Headquarters | Wilmington, Delaware, United States | LinkedIn lists Forward's headquarters in London, United Kingdom. |
| Integrations | Listed integrations include Salesforce, HubSpot, Slack, Calendly, Gong, Google Apps, Microsoft tools, PandaDoc, Zapier, Zoom, and many content and demo platforms. | Forward says it offers 30+ integrations and lists tools including HubSpot, Salesforce, Pipedrive, Slack, Dropbox, Zapier, Calendly, and Google Calendar. |
Aligned suits customer-facing teams that want a shared workspace for deal or project resources, conversations, and next steps. Its login-free buyer access and sharing permissions are relevant when customers need to participate without creating usernames.
Forward suits B2B sales and customer success teams that want to share deal materials and collaborate with buyers in a common workspace. It may also suit sales development representatives and sales leaders managing deal workflows.