Affinity
7.7#2 in social selling softwareFrom $2,000 a yearAndroidiOSWebAPI
VisitAffinity vs RelPro
What both publish
| Fact | Affinity | RelPro |
|---|---|---|
| Founded | Independent company profiles and funding coverage place Affinity's founding year in 2014. | 2009 |
| Integrations | Native connections include Gmail, Outlook, Slack, Microsoft Teams and PitchBook, with partner integrations such as Salesforce, Monday, Notion, Outreach and Preqin. | Custom plans list CRM integration, Vertical IQ and IBISWorld research, and relationship mapping options through BoardEx, Introhive, and DotAlign. |
| Product | Affinity describes itself as an AI-first CRM for private capital firms that helps them find, manage, and close deals. | RelPro is a B2B business development platform for finding and researching companies and decision-makers and personalizing outreach. |
Affinity plans
- Essential$2,000 a year
- Scale$2,300 a year
- Advanced$2,700 a year
- EnterprisePriced on request
RelPro plans
- CustomPriced on request
- PremiumPriced on request
- ProfessionalPriced on request
Pick Affinity if…
Affinity suits private capital teams, including private equity, venture capital, private credit, investment banking, and family offices. It is relevant to teams that want deal workflows and relationship information in one CRM.
Pick RelPro if…
RelPro suits business development teams in relationship-intensive fields that need company and decision-maker research. It may also fit organizations that want to enrich company lists and sync prospect information with a CRM.