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302.sh vs Bitly

302.sh logo

302.sh

7.7#13 in url shortenersFrom $9 a month
Free planiOSWebAPI
Visit

Bitly

8.8#1 in url shortenersFrom $10 a month
Free planAndroidiOSWebAPI
Visit

What both publish

Fact302.shBitly
AnalyticsAll plans include 90 days of click history, with reporting for clicks, unique visitors, geography, devices, browsers, and referrers.Bitly provides link performance data, including location and device insights, in a unified dashboard.
API accessPublic API tokens are available on Creator and higher plans, with plan-based daily request limits.Yes
Bulk link creationYesYes
Custom domainsUsers can connect a subdomain with CNAME and TXT records; TLS certificates are provisioned and renewed automatically through Cloudflare.Yes
Free planYesYes
Geo targetingYesYes
IntegrationsCSV imports support files exported from Bitly, Short.io, Rebrandly, or a spreadsheet, and the API supports link and analytics operations.Bitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot.
Paid from910
Product302.sh is a URL shortener for creating branded links and managing them from a dashboard with built-in analytics.Bitly lets businesses create, share, and track short links and QR Codes.
SecurityThe privacy policy says the service uses encryption in transit, hashed credentials, and scoped tokens.Bitly says all links are encrypted with HTTPS and recommends strong passwords and two-factor authentication.
SupportThe company says customers can contact the team directly and hear from people who write the code.Enterprise plans include customized onboarding, priority support, and a dedicated customer success manager.

302.sh plans

  • FreeFree
  • Creator$9 a month
  • Pro$29 a month
  • Business$79 a month

Bitly plans

  • FreeFree
  • Core$10 a month
  • Growth$2,934,835 a month
  • Premium$300 a month
  • EnterprisePriced on request

Pick 302.sh if…

You want what its maker publishes above — check its page for the details.

Pick Bitly if…

Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.

Charts they share