ZonGuru
ZonGuru is paid web software and a browser extension for Amazon brands and agencies.
What ZonGuru is
ZonGuru is paid web software and a browser extension for Amazon brands and agencies. Its Helix platform scores listings for semantic and conversational coverage, rebuilds titles, bullets, descriptions, and Item Highlights, publishes changes through Seller Central, and monitors suppression, Buy Box loss, content drift, and delisting. Helix connects to Amazon catalogs through Seller Central, requiring an Amazon Professional selling plan, and supports US and UK marketplaces while more are in development. MCP access lets users connect an AI platform to Amazon data and operate Helix. The legacy Researcher plan includes Niche Finder, Chrome Extension, Sales Spy, Easy Source, Keywords on Fire, and Listing Optimizer. Helix Starter is $149 a month. A 7-day trial is listed, but Helix itself has no free trial; account creation and an AI Readiness Score are free.
Good
- Listing scoring and rebuilding
- Seller Central publishing connection
- Listing change and suppression alerts
- MCP access for connected AI tools
- Free account creation
Watch out
- Amazon Professional selling plan required
- Helix supports US and UK marketplaces
- Helix has no free trial
- Plans scale by active SKUs
Who it suits
ZonGuru suits Amazon brands and agencies managing listings, research, attribution, profitability, and product margins. Helix is for teams connecting Seller Central data with listing engineering and monitoring.
Verdict
ZonGuru combines Amazon research tools with Helix listing engineering, publishing, and monitoring. Review the SKU-based plans, credit options, and Seller Central requirement when selecting access.
Plans and prices
From ZonGuru's own pricing page, checked 19 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Researcher | $49 a month | Niche Finder · Chrome Extension · Sales Spy · Easy Source · Keywords on Fire · Listing Optimizer · billed monthly |
| Researcher | $348 a year | Niche Finder · Chrome Extension · Sales Spy · Easy Source · Keywords on Fire · Listing Optimizer · $348 billed annually |
| Seller 1-20 SKUs | $79 a month | 1-20 active SKUs · Pricing scales based on active SKUs |
| Seller 1-20 SKUs | $588 a year | 1-20 active SKUs · $588 billed annually |
| Seller 21-100 SKUs | $159 a month | 21-100 active SKUs · Pricing scales based on active SKUs |
| Seller 21-100 SKUs | $1,188 a year | 21-100 active SKUs · $1,188 billed annually |
| Seller 101-1000 SKUs | $249 a month | 101-1000 active SKUs · Pricing scales based on active SKUs |
| Seller 101-1000 SKUs | $1,908 a year | 101-1000 active SKUs · $1,908 billed annually |
| Helix 1 credit | $49, paid once | 1 credit buys 1 transformation · credits never expire · scoring and monitoring require a plan · One-time credit purchase |
| Researcher (monthly) | $49 a month | Niche Finder · Chrome Extension · Sales Spy · Easy Source · Keywords on Fire · Listing Optimizer · Monthly billing |
| Helix 3 credits | $99, paid once | 3 credits · credits never expire · scoring and monitoring require a plan · One-time credit purchase; $33 per credit |
| Helix Starter (monthly) | $149 a month | Up to 15 managed listings · 5 transformations/month · monitoring and alerts · SP-API Seller Central connection · MCP access · billed monthly |
| Helix Growth (monthly) | $299 a month | Up to 50 managed listings · 10 transformations/month · monitoring and alerts · SP-API Seller Central connection · MCP access · billed monthly |
| Helix Pro (monthly) | $699 a month | Up to 100 managed listings · 25 transformations/month · monitoring and alerts · SP-API Seller Central connection · MCP access · billed monthly |
| Helix Starter (annual) | $1,490 a year | Up to 15 managed listings · 5 transformations/month · monitoring and alerts · SP-API Seller Central connection · MCP access · $1,490 / year billed annually; also shown as $124 /mo |
| Helix Growth (annual) | $2,990 a year | Up to 50 managed listings · 10 transformations/month · monitoring and alerts · SP-API Seller Central connection · MCP access · $2,990 / year billed annually; also shown as $249 /mo |
| Helix Pro (annual) | $6,990 a year | Up to 100 managed listings · 25 transformations/month · monitoring and alerts · SP-API Seller Central connection · MCP access · $6,990 / year billed annually; also shown as $583 /mo |
| Helix Enterprise | Priced on request | Custom managed listings and transformations · priority support · monitoring and alerts · SP-API Seller Central connection · MCP access · Custom; volume pricing on request |
The facts
Each one read from ZonGuru's own pages, with the date it was checked.
What it does
- AI data handling
- ZonGuru says its AI providers are contractually prohibited from using customer data to train their AI models, while user-authorized connected AI tools are outside those provider commitments.checked 9 Oct 2026
- Integrations
- Helix offers MCP access so users can connect an AI platform of their choice to Amazon data and operate Helix from that tool.checked 9 Oct 2026
- Intended users
- ZonGuru says it serves Amazon brands and agencies, and describes its plans as designed for brands and agencies.checked 9 Oct 2026
- Legacy suite features
- The Researcher plan lists Niche Finder, Chrome Extension, Sales Spy, Easy Source, Keywords on Fire, and Listing Optimizer.checked 9 Oct 2026
- Legacy suite integrations
- ZonGuru describes Easy Source as a collaboration with Alibaba.com to pair users with suppliers.checked 9 Oct 2026
- Listing engineering
- Helix engineers titles, bullets, descriptions, and Item Highlights for Amazon keyword search and its AI shopping engine in one run.checked 9 Oct 2026
- Listing scoring
- Helix scores listings for semantic coverage and conversational Q&A coverage, with revenue-first catalog triage.checked 9 Oct 2026
- Marketplace availability
- Helix supports US and UK Amazon marketplaces, with additional marketplace support in development.checked 9 Oct 2026
- Monitoring
- Helix alerts users to listing changes, suppression, Buy Box loss, drift from submitted content, and delisting.checked 9 Oct 2026
- Product purpose
- ZonGuru describes Helix as an AI listing engineering platform that scores, rebuilds, publishes, and monitors Amazon listings.checked 9 Oct 2026
- Publishing and connection
- Helix connects to Seller Central to import and manage a catalog and publish listing changes; connecting requires an Amazon Professional selling plan.checked 9 Oct 2026
- Security
- ZonGuru says it uses firewalls, data encryption, physical data-center access controls, and information-access authorization controls to safeguard information.checked 9 Oct 2026
- Support
- ZonGuru lists [email protected] and offers a chat contact option; the Helix Enterprise plan includes priority support.checked 9 Oct 2026
The company
- Founded
- 2016checked 28 Sep 2026
Money
- Free access and trial
- Helix has no free trial, but account creation is free without a credit card and its AI Readiness Score is free for a live US or UK listing.checked 9 Oct 2026
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