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Willful

Willful is an online platform for Canadians to create wills and other estate planning documents through a guided process.

Place
#9 of 24
Score
6.6
Willful's website

What Willful is

Willful is an online platform for Canadians to create wills and other estate planning documents through a guided process. Users answer questions about their wishes, and the service says they can create a customized will in about 20 minutes. Legal Essentials includes a last will and testament; Premium Coverage adds powers of attorney for health and property and an estate inventory. Premium x 2 is for two adults, while Signature Concierge adds expert review, printed and delivered documents, and signing support in British Columbia and Ontario during a limited rollout. Plans include free, unlimited updates. Willful says it serves all 10 Canadian provinces, though the Quebec Essential plan is limited to Quebec residents. It provides signing and witnessing instructions: most provinces require printed, signed copies, while British Columbia permits digital signing and storage. The service is intended for straightforward estate planning and does not support complex trusts such as spousal or Henson trusts. Willful says it is not a law firm and does not provide legal advice for specific situations.

Good

  • Guided process creates a customized will.
  • Plans include free, unlimited updates.
  • Premium Coverage includes health and property powers of attorney.
  • Service is available across all 10 provinces.

Watch out

  • No free plan is listed.
  • Complex trusts such as spousal or Henson trusts are unsupported.
  • Most provinces require printed, signed hard copies.
  • Willful does not provide legal advice.

Who it suits

Willful suits Canadians with straightforward estate planning needs who want a guided process for creating a will and related documents. It is not suited to people needing complex trusts or legal advice for a specific situation.

Verdict

Willful offers a guided way to prepare wills and selected estate documents, with unlimited updates included in plans. Its straightforward-planning scope and signing requirements matter when deciding whether it fits your needs.

Plans and prices

From Willful's own pricing page, checked 7 Oct 2026.

All about pricing
PlanPriceWhat it gives you
Legal Essentials$129, paid onceOne last will and testament · multiple will registries · free unlimited updates · One-time payment
Premium Coverage$199, paid onceLast will · powers of attorney for health and property · estate inventory · free unlimited updates · One-time payment
Premium x 2$349, paid onceEstate planning for two adults · two wills and sets of powers of attorney · estate inventory · free unlimited updates · One-time payment; page shows $349 and $398
Signature Concierge$459, paid oncePremium Coverage plus expert review, printed and delivered documents, and signing and witnessing support · available in British Columbia and Ontario; limited rollout · One-time payment

The facts

Each one read from Willful's own pages, with the date it was checked.

What it does

Coverage
Willful says its service is available across all 10 Canadian provinces, with the Quebec Essential plan limited to Quebec residents.checked 7 Oct 2026
Documents
Premium plans include powers of attorney for health and property, while the Essentials plan includes a last will and testament.checked 7 Oct 2026
Document updates
Plans include free, unlimited updates, and users can make changes as life circumstances change.checked 7 Oct 2026
Eligibility
Willful is designed for Canadians with straightforward estate planning needs and does not support complex trusts such as spousal or Henson trusts.checked 7 Oct 2026
Legal advice
Willful states it is not a law firm and does not provide legal advice on specific situations.checked 7 Oct 2026
Partners
Willful says it partnered with CIBC in 2022 and with Wealthsimple and Scotiabank in 2024.checked 7 Oct 2026
Payments
Willful processes payments through Stripe and says it does not store credit card information on its servers.checked 7 Oct 2026
Process
The site says users can answer questions about their wishes and create a customized will in about 20 minutes.checked 7 Oct 2026
Product
Willful is an online platform for Canadians to create wills and other estate planning documents through a guided process.checked 7 Oct 2026
Security
The site states that data is encrypted in transit and at rest using AES-256 and that Willful is SOC 2 Type 1 certified and undergoes regular security audits.checked 7 Oct 2026
Signing
Willful provides instructions for signing and witnessing documents; most provinces require printed, signed hard copies, while British Columbia allows digital signing and storage.checked 7 Oct 2026
Support
Willful offers live chat on weekdays from 9 a.m. to 5 p.m. Eastern, email support, a Support Centre, and phone callbacks.checked 7 Oct 2026

The company

Founded
2017checked 28 Sep 2026
Headquarters
Toronto, Ontario, Canadachecked 28 Sep 2026

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