Tray
The facts below are what the maker publishes about Tray, checked and dated. Our editors have not written about it yet.
Plans and prices
From Tray's own pricing page, checked 12 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Lançamento | $39 a month | Up to R$20 mil in monthly sales · 100 AI credits/month · 1 user · up to 2 simultaneous marketplaces · up to 100 products · up to 100 orders/month · Monthly price shown; the page also displays a 34% annual discount. |
| Crescimento | $129 a month | Up to R$75 mil in monthly sales · 300 AI credits/month · 5 users · up to 3 simultaneous marketplaces · up to 750 products · up to 500 orders/month · Monthly price shown; the page also displays a 34% annual discount. |
| Avançado | $359 a month | Up to R$150 mil in monthly sales · 1,000 AI credits/month · 10 users · up to 5 simultaneous marketplaces · up to 1,500 products · up to 1,000 orders/month · Monthly price shown; the page also displays a 34% annual discount. |
| Ultra | $999 a month | For large operations · unlimited AI credits and users · unlimited products and orders · 30+ marketplaces · dedicated infrastructure · Starting monthly price shown; the page also displays a 34% annual discount. |
The facts
Each one read from Tray's own pages, with the date it was checked.
What it does
- Abandoned cart recovery
- Yeschecked 20 Sep 2026
- AI
- Tray Pulse helps create store content and landing pages, import products, edit the site with text commands, and manage paid traffic.checked 12 Oct 2026
- API
- The plan comparison lists external API quotas of 1,000 requests per day for Lançamento, 5,000 for Crescimento, 30,000 for Avançado, and unlimited for Ultra.checked 12 Oct 2026
- Hosting model
- hostedchecked 20 Sep 2026
- Infrastructure
- The plans page specifies servers in Brazil for the first three plans and dedicated infrastructure with a 99.99% SLA for Ultra.checked 12 Oct 2026
- Integrations
- Tray advertises more than 2,000 integrations and provides a searchable integration directory.checked 12 Oct 2026
- Native features
- The plans page lists more than 600 native features, including abandoned-cart management, coupons, product reviews, SEO, and subscription clubs.checked 12 Oct 2026
- Privacy
- Tray's contracts and policies page states that LWSA commits to comply with obligations under Brazil's LGPD data-protection law.checked 12 Oct 2026
- Product
- Tray is an e-commerce platform for creating and managing an online store and connecting it with marketplaces and physical sales.checked 12 Oct 2026
- Sales channels
- The site lists TikTok Shop, Amazon, Shopee, Mercado Livre, WhatsApp, Instagram, Facebook, and other sales channels.checked 12 Oct 2026
- Security
- The plans page lists free SSL and transparent checkout as included infrastructure features.checked 12 Oct 2026
- Support
- Support ranges from ticket and email on Lançamento to chat and WhatsApp on Crescimento, SLA and phone on Avançado, and a dedicated account manager on Ultra.checked 12 Oct 2026
- Transaction fee
- varieschecked 20 Sep 2026
- Who it serves
- Tray says it serves entrepreneurs, brands, and large retail operations, from businesses starting out to large-scale operations.checked 12 Oct 2026
Where it runs
- App marketplace
- Yeschecked 20 Sep 2026
- Mobile app
- Tray offers an app for managing an online store from a mobile device.checked 12 Oct 2026
The company
- Company history
- Tray says it was founded in Marília, São Paulo, in 2003 and became part of LWSA in 2012.checked 12 Oct 2026
- Founded
- 2003checked 28 Sep 2026
Money
- Free plan
- Nochecked 20 Sep 2026
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