Segmentify
Segmentify is a customer engagement and eCommerce personalisation platform for online retailers.
What Segmentify is
Segmentify is a customer engagement and eCommerce personalisation platform for online retailers. It uses visitor behaviour and real-time data to tailor customer journeys, while machine-learning recommendations draw on browsing, clicks, views, basket activity, and purchase history. Its tools include Search & Discovery and Customer Data Management for audience segmentation, alongside behavioral triggers, dynamic content, product recommendations, real-time personalisation, and omnichannel support. The company lists Shopify, BigCommerce, and Klaviyo integrations. Recommendations can use product information from a retailer’s website or mobile site and customer XML catalogues; Google Merchant Center format is preferred. Segmentify says onboarding takes no more than five days after a customer adds one line of JavaScript, with its team handling integration. Pricing is available from a Sales Manager, and there is no free plan. A 14-day free trial is listed, as are a dedicated success manager, review meetings, and video calls with the success team.
Good
- Uses real-time visitor behavior to shape customer journeys
- Recommendations draw on browsing and purchase history
- Includes Search & Discovery and customer segmentation
- Lists Shopify, BigCommerce, and Klaviyo integrations
- Offers a 14-day free trial
Watch out
- No free plan
- Pricing details require contacting a Sales Manager
- Recommendations require product information or XML catalogues
Who it suits
It suits eCommerce brands looking to use customer behavior for personalisation, engagement, and sales. Retailers needing recommendations, search and discovery, or customer segmentation may find its modules relevant.
Verdict
Segmentify brings personalisation, recommendations, search, and customer segmentation into a platform for online retailers. A 14-day trial is available, but plan pricing requires contacting Sales.
Plans and prices
From Segmentify's own pricing page, checked 4 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Cross-Channel Marketing | Priced on request | Price available from Sales Manager |
| Growth Solution | Priced on request | Price available from Sales Manager |
| Search & Discovery | Priced on request | Price available from Sales Manager |
The facts
Each one read from Segmentify's own pages, with the date it was checked.
What it does
- Acquisition
- The company timeline states that Segmentify was acquired by Unifonic in 2026.checked 4 Oct 2026
- Customer data
- The Customer Data Management solution focuses on segmentation for hyper-personalisation.checked 4 Oct 2026
- Hosting
- Segmentify lists Google Cloud and Equinix as hosting/server subprocessors.checked 4 Oct 2026
- Implementation
- Segmentify says onboarding takes no more than five days after the customer adds one line of JavaScript, and the onboarding team handles integration.checked 4 Oct 2026
- Integrations
- The company lists Shopify, BigCommerce, and Klaviyo integrations in its company timeline.checked 4 Oct 2026
- Personalisation
- It uses visitor behaviour and real-time behavioural data to create personalised customer journeys.checked 4 Oct 2026
- Product
- Segmentify is an AI-powered customer engagement and eCommerce personalisation platform for online retailers.checked 4 Oct 2026
- Product feed
- For product recommendations it uses product information from the site or mobile site and customer XML catalogues, with Google Merchant Center format preferred.checked 4 Oct 2026
- Recommendations
- Its machine-learning recommendations use micro-segmentation and visitor browsing, click, view, basket, and purchase history.checked 4 Oct 2026
- Search
- Search & Discovery is one of Segmentify’s solution modules.checked 4 Oct 2026
- Security
- The company links certificates for ISO 27001:2022 and ISO 22301:2019 from its website.checked 4 Oct 2026
- Support
- The pricing page lists a dedicated success manager, review meetings, and video calls with the success team.checked 4 Oct 2026
- Who it serves
- Segmentify describes its audience as eCommerce brands seeking to improve customer lifetime value, engagement, conversions, and sales.checked 4 Oct 2026
The company
- Founded
- 2015checked 28 Sep 2026
- Headquarters
- Acıbadem/Kadıköy, Istanbul, Türkiyechecked 28 Sep 2026
Money
- Trial and plans
- The pricing page lists a 14-day free trial and says plan details are available from a Sales Manager.checked 4 Oct 2026
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