RetailNext
RetailNext brings traffic analytics, shopper insights, and asset protection together for physical retail stores.
What RetailNext is
RetailNext brings traffic analytics, shopper insights, and asset protection together for physical retail stores. Traffic Analytics reports foot traffic and links visitor counts with POS data, helping teams examine conversion, staffing, forecasts, and store performance. Shopper Insights maps journeys, dwell time, and engagement so retailers can assess layout and merchandising ideas in pilot stores before expanding them. Asset Protection combines behavioral analytics, POS exception reporting, and searchable video to flag suspicious activity and aid investigations. Its Aurora ceiling-mounted sensor brings together people counting, behavioral analytics, and high-resolution video. The platform connects with POS, workforce management, and BI tools through standard APIs; partner integrations can connect CRM and other systems. RetailNext says it measures shoppers anonymously, offers configurable privacy controls, and is SOC 2 Type II compliant. It is available on Android, iOS, and web, with an API. Pricing is on request. The subscription includes Aurora sensors, desktop and mobile access, software licensing and updates, an unlimited sensor warranty, and Benchmarks market data; additional charges may apply for installation and other services.
Good
- Connects visitor counts with POS data for conversion analysis
- Maps shopper journeys, dwell time, and engagement
- Combines behavioral analytics with searchable video
- Subscription includes Aurora sensors and an unlimited sensor warranty
Watch out
- Pricing is available only on request
- Installation and some other services may cost extra
- Weekend support is limited to critical incidents
Who it suits
RetailNext suits physical retail teams responsible for operations, loss prevention, merchandising, store design, or marketing. It is aimed at retailers who want store traffic, shopper behavior, and asset protection tools in one platform.
Verdict
RetailNext combines store traffic analysis, shopper insights, and asset protection with integrations for retail systems. Pricing is not published, and some deployment and service costs may be additional.
Plans and prices
From RetailNext's own pricing page, checked 7 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| RetailNext Traffic Analytics subscription | Priced on request | Price varies by store locations, entrances, industry, region, and current technology setup · Additional costs may apply for installation, professional services, shipping, taxes, import duties, specialized mounting, and custom integrations · Instant subscription estimate is available in local currency after entering store details; no fixed price is shown on the page. |
The facts
Each one read from RetailNext's own pages, with the date it was checked.
What it does
- Asset protection
- Asset Protection combines behavioral analytics, POS exception reporting, and searchable video to flag suspicious activity and support investigations.checked 7 Oct 2026
- Customers
- RetailNext says it serves more than 600 retailers in over 100 countries.checked 7 Oct 2026
- Deployment
- Aurora uses a cloud-native setup with one outbound network port, no incoming ports or VPNs, centralized management, SSO support, automatic updates, and encrypted communications.checked 7 Oct 2026
- Hardware
- Aurora is a ceiling-mounted IoT sensor that combines people counting, behavioral analytics, and high-resolution video.checked 7 Oct 2026
- Integrations
- The platform connects with POS, workforce management, and BI tools through standard APIs, and partner integrations can connect to CRM platforms and other systems.checked 7 Oct 2026
- Intended users
- The product is built for physical retail teams including operations, loss prevention, merchandising, store design, and marketing.checked 7 Oct 2026
- Pricing inclusions
- The subscription includes Aurora hardware sensors, desktop and mobile platform access, software licensing and updates, an unlimited sensor warranty, and access to Benchmarks market data.checked 7 Oct 2026
- Product
- RetailNext combines traffic analytics, asset protection, and shopper insights for physical retail stores in one platform.checked 7 Oct 2026
- Security and privacy
- RetailNext says its platform is SOC 2 Type II compliant, uses configurable privacy controls, and measures shoppers anonymously without storing personally identifiable data.checked 7 Oct 2026
- Shopper insights
- Insights maps shopper journeys, dwell time, and engagement to help retailers test layouts and merchandising concepts in pilot stores before scaling them.checked 7 Oct 2026
- Support
- RetailNext provides support 24 hours a day Monday through Friday, with weekend support for critical incidents; its AI assistant can log a case if it cannot resolve an issue.checked 7 Oct 2026
- Traffic analytics
- Traffic Analytics reports foot traffic and connects visitor counts to POS data to analyze conversion, staffing, forecasting, and store performance.checked 7 Oct 2026
The company
- Founded
- 2007checked 28 Sep 2026
- Headquarters
- Campbell, California, USAchecked 28 Sep 2026
Money
- Notable additional costs
- Installation, site surveys, professional services, shipping, sales tax, import duties, specialized mounting hardware, and custom integrations beyond standard POS connections may cost extra.checked 7 Oct 2026
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