Questionmark
Questionmark is a web-based assessment product for creating and delivering evaluations.
What Questionmark is
Questionmark is a web-based assessment product for creating and delivering evaluations. It supports multiple-choice, drag-and-drop, unfolding simulation, and performance-based items. Scoring can be automated, handled by AI, completed by people, or organized with tiered grading. Its analytics include participant results and feedback, item difficulty and effectiveness, and assessment-level information. Assessments can be delivered directly on the web or published through learning-management-system integrations using SCORM, LTI, xAPI, and AICC. API integrations are also listed as a publishing channel. Questionmark provides certificates for assessments. The product is paid, with pricing available on request, and it has no stated free plan. It runs on the web, and the company was founded in 1988.
Good
- Supports multiple assessment question formats
- Offers automated, AI, human, and tiered scoring
- Provides participant and item analytics
- Publishes through LMS standards and APIs
- Includes certificates
Watch out
- Pricing is available only on request
- Web platform only
- No free plan is listed
Who it suits
Questionmark suits organizations creating assessments that require varied question formats, grading approaches, delivery channels, and result analysis. It is relevant when certificates or LMS and API publishing are needed.
Verdict
Questionmark combines flexible assessment authoring, several scoring methods, analytics, and broad publishing channels. Its paid, web-based setup is best evaluated against your delivery and grading requirements.
Plans and prices
From Questionmark's own pricing page, checked 14 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Basic | $4,000, paid once | Assessment platform access · pricing shown by Software Advice · per user, one time |
| Enterprise | Priced on request | Custom pricing based on program scale and requirements |
The facts
Each one read from Questionmark's own pages, with the date it was checked.
What it does
- Additional compliance
- The Trust Center lists EU-U.S. Data Privacy Framework certification, HIPAA commitments for US OnDemand, FERPA contract commitments, CSA STAR self-assessment, Cyber Essentials and PCI DSS scanning-vendor status.checked 14 Oct 2026
- AI authoring
- Author Aide generates draft questions, translates content and adjusts complexity, with claims of ten-times-faster creation and support for 44 languages.checked 14 Oct 2026
- AI data handling
- Author Aide states that customer prompts, uploaded documents and generated outputs are not used to train AI models.checked 14 Oct 2026
- API
- The vendor offers a comprehensive API suite for custom integrations and control of assessment-data flows.checked 14 Oct 2026
- API documentation
- Public Questionmark API documentation describes separate content-creation, delivery and result-reporting databases and HTTPS endpoints.checked 14 Oct 2026
- API security requirement
- The API documentation recommends TLS 1.2 with ECDHE ciphers and notes that TLS 1.0 support ended in 2018.checked 14 Oct 2026
- Assessment lifecycle
- The platform covers item-bank management, exam scheduling, access control, delivery, reporting and impact analysis.checked 14 Oct 2026
- Authoring
- Authoring supports multiple question types and performance-based testing.checked 14 Oct 2026
- Integrations
- Supported interoperability standards include SCORM, LTI, xAPI and AICC.checked 14 Oct 2026
- Licence
- Questionmark Secure is proprietary software under a non-exclusive, non-transferable licence; the agreement separately references included third-party and open-source components.checked 14 Oct 2026
- Limit: support and delivery failures
- Independent reviews describe weak or slow support, exam-launch failures, live-viewer problems and proctoring interruptions.checked 14 Oct 2026
- Limit: usability
- Reviewers report an old or barebones interface, difficult question-bank setup and slow report generation.checked 14 Oct 2026
- Named integrations
- Questionmark lists Workday Learning, Cornerstone OnDemand, SAP SuccessFactors and Credly integrations.checked 14 Oct 2026
- Notable news: Author Aide
- Questionmark announced its Author Aide AI authoring tool for corporate users on 8 July 2024.checked 14 Oct 2026
- Praise: capability depth
- G2 reviewers praise the breadth of assessment functionality, strong analytics, detailed question banks and effective exam administration.checked 14 Oct 2026
- Praise: reporting and integration
- Software Advice reviewers praise deep reporting, analytics, scheduling, question pools, branching and LMS integration.checked 14 Oct 2026
- Proctoring
- Proctoring options include live online, recorded-and-reviewed and onsite delivery.checked 14 Oct 2026
- Question banking
- Administrators can maintain question banks and randomly draw items to reduce cheating opportunities.checked 14 Oct 2026
The company
- Company founding
- Questionmark founder John Kleeman created the first Questionmark system in 1988.checked 14 Oct 2026
- Company profile
- LinkedIn lists Questionmark as a privately held software-development company headquartered in Dublin with 51–200 employees.checked 14 Oct 2026
- Founded
- 1988checked 23 Sep 2026
- Ownership
- Questionmark joined the Learnosity family in 2021, and Leeds Equity Partners acquired Learnosity in 2025.checked 14 Oct 2026
Where it runs
- Limit: app reliability
- Apple reviewers report crashes, failed launches, connection loss and proctoring interruptions while taking exams.checked 14 Oct 2026
Money
- Limit: complexity and price
- Reviewers repeatedly describe Questionmark as expensive, overcomplicated and excessive for basic assessment needs.checked 14 Oct 2026
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