Octoboard
Octoboard provides marketing, ecommerce, and web analytics through reports, dashboards, keyword tracking, client portals, and ad-spend analysis.
What Octoboard is
Octoboard provides marketing, ecommerce, and web analytics through reports, dashboards, keyword tracking, client portals, and ad-spend analysis. Its agency tools include automated reports, white-label client portals, lead generation, keyword ranking, and exports to Google Sheets and BigQuery. Users can connect cloud applications and use more than 350 predefined templates; named integrations include Google Analytics 4, Facebook Ads, Google Ads, Stripe, Mailchimp, and HubSpot. Web Analytics offers real-time dashboards, geolocation analysis, IP-to-business conversion, sales funnels, heatmaps, and custom goals and revenue tracking. Ecommerce Analytics covers transactions, carts, customer segments, sales, orders, email marketing, and currency conversion. PPC Data Analytics supports cross-channel reporting, custom metrics and dimensions, transformations, currency conversion, and exports to several destinations. The 14-day full-featured trial requires no credit card, but widgets refresh daily and visible data history is limited. Subscriptions are available monthly or yearly, and the company says annual subscriptions receive a 30% discount. Listed plans include Ecommerce Analytics at €12 per month, Web Analytics at €14, Marketing Analytics at €15, and PPC Data Analytics at €20.
Good
- Offers more than 350 predefined templates
- Includes agency reports and white-label portals
- Provides real-time web and ecommerce analytics
- Trial lasts 14 days and requires no credit card
- Supports exports to BigQuery, Looker, Google Data Studio, and Sheets
Watch out
- Trial widgets refresh daily
- Trial limits visible data history
- Web Analytics traffic above subscription event limits may be ignored
Who it suits
Octoboard may suit agencies, businesses, ecommerce stores, SaaS companies, website operators, and analytics teams that need reporting across marketing or sales data. Its trial offers a way to explore the product, with daily widget refreshes and limited visible history.
Verdict
Octoboard covers agency reporting alongside PPC, web, and ecommerce analytics, with integrations and export options. Review trial data limits and subscription event limits when assessing fit.
Plans and prices
From Octoboard's own pricing page, checked 2 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Marketing Analytics | €15 a month | 3 datasources connected · 100 keywords · 20 SEO Audits · 100 website events · 0 leads per month · €15/month |
| PPC Data Analytics | €20 a month | €10.000 monthly ad spend · 100 website events · €20/month |
| Ecommerce Analytics | €12 a month | 500 orders / 1.000 emails · €12/month |
| Web Analytics | €14 a month | 10.000 events · €14/month |
The facts
Each one read from Octoboard's own pages, with the date it was checked.
What it does
- Agency features
- Its agency product offers automated reports, white-label client portals, lead generation, keyword rank tracking, and exports to Google Sheets and BigQuery.checked 2 Oct 2026
- Ecommerce analytics
- Ecommerce Analytics supports real-time transaction reporting, shopping-cart analytics, customer segmentation, sales and order analysis, email marketing, and currency conversion.checked 2 Oct 2026
- Exports
- Octoboard says it supports data pipelines to BigQuery, Looker, Google Data Studio, and Google Sheets, with BigQuery exports scheduled hourly and logged for audits.checked 2 Oct 2026
- Intended users
- Octoboard describes its products for marketing agencies, businesses, ecommerce stores, SaaS companies, website operators, and analytics teams.checked 2 Oct 2026
- Limits
- The company says Web Analytics traffic beyond a subscription’s event limit may be ignored and dashboards using live website traffic may show notifications.checked 2 Oct 2026
- PPC analytics
- PPC Data Analytics supports cross-channel reporting, custom metrics and dimensions, data transformations, currency conversion, and exports to Looker, BigQuery, Google Sheets, and a data warehouse.checked 2 Oct 2026
- Privacy
- The privacy policy says Data Reports Ltd processes data to provide Octoboard services and aims to collect as little personal data as possible for them to function.checked 2 Oct 2026
- Purpose
- Octoboard provides marketing, ecommerce, and web analytics with reports, dashboards, keyword tracking, client portals, and ad-spend analysis.checked 2 Oct 2026
- Security and data location
- Octoboard describes its PPC data warehouse as secure and EU-hosted, and says exports to BigQuery are logged for future data audits.checked 2 Oct 2026
- Support
- Users can contact support through the website or the in-app Support menu, and the company says it will reply to queries that include an email address.checked 2 Oct 2026
- Templates and integrations
- The agency page says users can connect cloud applications and use more than 350 predefined templates, and lists integrations including Google Analytics 4, Facebook Ads, Google Ads, Stripe, Mailchimp, and HubSpot.checked 2 Oct 2026
- Web analytics
- Web Analytics offers real-time dashboards, geolocation analysis, IP-to-business conversion, sales funnels, page heatmaps, and custom goals and revenue tracking.checked 2 Oct 2026
Money
- Free plan
- Yeschecked 23 Sep 2026
- Pricing and billing
- The company says monthly or yearly subscriptions are available, yearly subscriptions have a 30% discount, and its listed prices are in euros with Stripe processing payments.checked 2 Oct 2026
- Trial
- Trials are full-featured, last 14 days, require no credit card, refresh dashboard and report widgets daily, and limit how many days of data are visible.checked 2 Oct 2026
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