Net Affinity
Net Affinity provides hotel booking technology and related services intended to help independent, resort, and group hotels generate direct bookings.
What Net Affinity is
Net Affinity provides hotel booking technology and related services intended to help independent, resort, and group hotels generate direct bookings. Its booking engine guides guests through choosing a room and then confirming their details and payment. Guests can modify dates, guest details, and add-ons, while hotels can offer member-only packages and review sign-ups and booking performance in reports. The engine supports multiple languages and currencies, and offers branded booking experiences, property cross-selling, urgency messages, and customised search results. Direct metasearch integrations include Google Hotel Ads, Trivago, and TripAdvisor. Listed connections to OTAs and PMS/RMS systems include Expedia, Booking.com, Oracle Opera, and Mews. Smart Payments automates OTA virtual card processing and supports payment pages, links, and PIN terminals. The company describes the engine as cloud-hosted and API-based. Net Affinity is headquartered in Dublin, Ireland, and says its story began in 2000. Pricing is on request; prospective customers are invited to contact sales or book a demo.
Good
- Booking engine supports multiple languages and currencies
- Guests can edit dates, details, and add-ons
- Member packages and booking performance reports
- Direct integrations with Google Hotel Ads, Trivago, TripAdvisor
Watch out
- Pricing is available only on request
- Prospective customers are directed to sales or a demo
Who it suits
Net Affinity is aimed at independent, resort, and group hotels looking to support direct bookings. It may suit hotels needing multilingual booking, member rates, and connections to hotel systems or metasearch services.
Verdict
Net Affinity combines a hotel booking engine with guest booking changes, member-rate features, integrations, and payment tools. Hotels need to request pricing rather than compare a stated software price.
The facts
Each one read from Net Affinity's own pages, with the date it was checked.
What it does
- Audience
- Net Affinity describes its booking engine as serving independent, resort, and group hotels.checked 4 Oct 2026
- Booking changes
- Guests can edit bookings in the engine, including dates, guest details and add-ons.checked 3 Oct 2026
- Booking flow
- The booking engine offers a two-step flow in which guests select a room, then confirm their details and payment.checked 4 Oct 2026
- Booking management
- Guests can edit or modify bookings, including dates, guest details, and add-ons, through the engine.checked 4 Oct 2026
- Business intelligence
- The booking engine page describes a business intelligence dashboard that gives hotels access to their data and insights.checked 4 Oct 2026
- Cloud and APIs
- Net Affinity says its booking engine is hosted on cloud infrastructure and built around APIs to connect hotel technology systems.checked 4 Oct 2026
- Connectivity
- Net Affinity lists connections to OTAs and PMS/RMS systems, including Expedia, Booking.com, Oracle Opera and Mews.checked 3 Oct 2026
- Guest conversion features
- Features include branded booking experiences, property cross-selling, urgency messages, customised search results, and member rates.checked 4 Oct 2026
- Integrations
- The Connections page lists OTA connections including Expedia, Booking.com, Airbnb, and Agoda, and PMS/RMS connections including Oracle Opera, Mews, and protel.checked 4 Oct 2026
- Languages and currencies
- The engine supports multiple languages and currencies and includes a content translation feature.checked 4 Oct 2026
- Member rates
- Hotels can offer member-only packages and track member sign-ups and booking performance in reports.checked 3 Oct 2026
- Metasearch
- Net Affinity states it has direct integrations with Google Hotel Ads, Trivago, and TripAdvisor for metasearch.checked 4 Oct 2026
- Payment compliance
- Net Affinity says Smart Payments is PCI compliant and offers PSD2-ready solutions.checked 3 Oct 2026
- Payments
- Smart Payments automates OTA virtual card processing and supports payment pages, payment links and PIN terminals.checked 3 Oct 2026
- Pricing availability
- The site invites prospective customers to book a demo or contact sales and does not state a software price on the pages reviewed.checked 3 Oct 2026
- Privacy and data
- The privacy policy says personal data is stored in the EEA or countries deemed adequate by the European Commission, and describes GDPR-aligned security measures.checked 3 Oct 2026
- Purpose
- Net Affinity provides hotel booking technology and related services to help independent, resort, and group hotels generate direct bookings.checked 4 Oct 2026
- Security and compliance
- The company site displays GDPR and PCI marks among its certifications and associations.checked 4 Oct 2026
- Support
- Net Affinity says its Client Success Team is the first point of contact for clients needing help with its systems and handles day-to-day queries and troubleshooting.checked 4 Oct 2026
- What it does
- Net Affinity provides hotel booking technology and related services to help independent, resort and group hotels grow direct bookings.checked 3 Oct 2026
- Who it serves
- Net Affinity says its platform serves independent, resort and group hotels.checked 3 Oct 2026
The company
- Company history
- Net Affinity says its story began in 2000.checked 4 Oct 2026
- Founded
- 2000checked 28 Sep 2026
- Headquarters
- Dublin, Irelandchecked 28 Sep 2026
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