IMOBRIA
IMOBRIA is a web-based white-label SaaS platform for launching branded real estate marketplaces.
What IMOBRIA is
IMOBRIA is a web-based white-label SaaS platform for launching branded real estate marketplaces. Customers can use their own brand, domain, and colours, with no IMOBRIA branding shown to users. It supports buy, rent, new development, commercial, off-plan, and auction listings. Search tools include AI-powered search, map views, polygon drawing, commute-radius filters, saved searches, and listing alerts. A built-in CRM tracks leads and clients with pipeline views, automated follow-ups, interaction histories, and agent response tracking. Listings can be sent to Rightmove, Zillow, Idealista, and other portals. Stripe and NowPayments support payments for listings, subscriptions, and service fees in any currency. The platform also offers a REST API, webhooks, and connectors for portals, MLS feeds, CRMs, and payment providers. It supports multiple languages and currencies. IMOBRIA handles hosting, security, maintenance, scalability, and feature updates. The company reports a three-week average launch, and pricing is available on request.
Good
- Supports multiple real estate listing types
- Built-in CRM tracks leads and clients
- Listings can be syndicated to other portals
- Custom domain and branding are supported
Watch out
- Pricing is available on request
- Support terms depend on the Order Form
- No response-time guarantee beyond written commitments
Who it suits
IMOBRIA is presented for real estate agencies, brokerages, developers, investment firms, property portals, and franchises seeking a branded marketplace. It may suit businesses that need listing syndication, lead management, and payment collection.
Verdict
IMOBRIA combines marketplace tools, listing distribution, and lead management in a white-label platform. Businesses should request pricing and review their Order Form for plan features and support terms.
Plans and prices
From IMOBRIA's own pricing page, checked 30 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Custom subscription | Priced on request | exact plan depends on scale and features · features, users, storage limits and custom integrations set in Order Form · monthly or annually |
The facts
Each one read from IMOBRIA's own pages, with the date it was checked.
What it does
- CRM
- Built-in lead and client management provides pipeline views, automated follow-ups, interaction histories and agent response tracking.checked 30 Sep 2026
- Data migration
- The company supports importing existing listings, agents and client data and offers connectors and a REST API for current tools.checked 30 Sep 2026
- Integrations
- IMOBRIA provides a REST API, webhooks and connectors for portals, MLS feeds, third-party CRMs and payment providers.checked 30 Sep 2026
- Launch time
- The site says most clients go live within a few weeks and reports a three-week average launch.checked 30 Sep 2026
- Listing types
- The platform supports buy, rent, new developments, commercial, off-plan and auction listings.checked 30 Sep 2026
- Localization
- The platform supports multiple languages, currencies and regional number formats.checked 30 Sep 2026
- Managed service
- IMOBRIA handles hosting, security, scalability, ongoing maintenance and automatic feature updates.checked 30 Sep 2026
- Payments
- Stripe and NowPayments are integrated for listing, subscription and service-fee payments in any currency.checked 30 Sep 2026
- Product
- IMOBRIA is a white-label SaaS platform for launching branded online real estate marketplaces.checked 30 Sep 2026
- Search
- Advanced property search includes AI-powered search, map view, polygon drawing, commute-radius filters, saved searches and instant listing alerts.checked 30 Sep 2026
- Security
- The platform is described as GDPR compliant, with encryption at rest and in transit, role-based access control and a 99.9% uptime SLA.checked 30 Sep 2026
- Support
- Technical support is provided according to the support tier in the client's Order Form, with no response-time guarantee beyond written commitments.checked 30 Sep 2026
- Syndication
- Listings can be pushed to Rightmove, Zillow, Idealista and dozens of other portals.checked 30 Sep 2026
- Target customers
- IMOBRIA is presented for real estate agencies, brokerages, property developers, investment firms, property portals and real estate franchises.checked 30 Sep 2026
- White-label
- Customers can use their own brand, domain and colours with no IMOBRIA branding shown to users.checked 30 Sep 2026
The company
- Headquarters
- New Mexico, USAchecked 28 Sep 2026
Alternatives to IMOBRIA
- 1
WREX
Free planAndroidiOSWebAPI7.9From $19.99 a month - 2
Nipige Real Estate & Property
AndroidiOSWebAPI7.5 - 3
ConnectLinx
Free planWebAPI7.4From $59 a month - 4
Investra
Free planWebAPI7.3From €49 a month - 5
PadMapper
Free planAndroidiOSWeb7.2Free plan - 6
Tamaranga
AndroidiOSWebAPI7.1