Hopp by Wix

Hopp by Wix is a web-based link-in-bio platform that expands a profile page into a compact storefront, marketing hub and service page. It suits creators, influencers and businesses that need sales, bookings or audience capture from social traffic, particularly those already using Wix. The free plan is a credible way to start, while serious branding and broader commerce depend on paid tiers.

Overview

Hopp combines links, instant pages, short links and pre-rolls in a single destination that can stand alone without a separate website. Its pages can be reached and managed from a mobile browser or desktop, so it fits social-first workflows rather than requiring a dedicated app. Hopp is powered by Wix, and the maker is based in Tel Aviv, Israel, with a 2023 founding date.

The platform goes beyond a list of buttons. A customizable search engine, Google indexing and editable page titles and meta descriptions can make the page useful as a small public hub. That extra reach is valuable for a creator or small business building an audience asset; it is unnecessary overhead for someone who only wants a handful of links.

Key features

Designer-made templates support changes to fonts, layouts, colors, backgrounds and buttons. Blocks cover media embeds, social profiles and third-party services, including Calendly, Substack, Google Maps, Vimeo, Spotify, SoundCloud, Apple Music, WhatsApp, Telegram, Patreon and Memberful. Social blocks support Instagram, TikTok, YouTube, Facebook, X, Twitch and DeviantArt. This breadth lets one page act as a portfolio, booking route, community gateway or media directory.

Monetization includes digital and physical products, paid content, tips, bookings, tickets, dropshipping and print on demand. Customers can pay by credit card on the Hopp page, and transaction fees are 0%, a meaningful advantage for sellers who would otherwise lose a percentage of each sale. Hopp also provides email capture, professional email marketing and audience tools; Sell adds email automations and CRM capabilities, while Grow includes more than 20 monetization tools.

Wix connections can synchronize contacts and subscribers, stores, services, blogs, events, bookings and analytics. That makes Hopp particularly coherent for an existing Wix operation, though standalone users can still run it without another site. Basic analytics are advertised generally, while advanced analytics are included in paid Sell; branded trackable short links and SEO controls add measurement and discoverability.

Pricing

Standard — free. The free Hopp plan provides the basic link-in-bio page and is the sensible starting point for individuals validating an idea or collecting a few destinations. It does not remove Hopp branding, and a custom domain requires an upgrade to Pro. The free plan therefore works best when a Hopp-branded address is acceptable and advanced commerce is not essential.

Sell — $25 a month, billed monthly. Sell is aimed at a small commercial operation: it includes 10 collaborators, 30 additional pages, advanced analytics, physical and digital products, email automations and CRM. Those quotas make it more suitable for a growing team or catalog than Standard, but users needing substantially more monetization options or storage will need Grow.

Grow — $100 a month, billed monthly. Grow is the choice for businesses building a broader commerce stack. It includes 20+ monetization tools, physical and digital products, dropshipping, print on demand, built-in CRM and unlimited media storage. The price is difficult to justify for a simple profile, but the combination is relevant when several revenue models and a large media library must live together.

Hopp advertises a 14-day free trial, with monthly or yearly billing for paid plans. A yearly plan includes a free custom domain, although its price is custom pricing. The separate Pro package also uses custom pricing and is positioned for advanced design and enhanced functionality.

Platforms

Hopp is available on the web, with its full feature set accessible through mobile browsers as well as desktop. Wix states that its platform uses HTTPS/TLS 1.2+, automatic SSL, AES-256 encryption at rest and a FIPS 140-2-certified HSM in its PCI environment. It also states compliance or certification for SOC 2 Type 2, PCI DSS Level 1, ISO 27001/27017/27018/27701, GDPR, CCPA and LGPD.

Who it's for

Choose Hopp if you are a creator, influencer, service provider or small business that wants links, sales, bookings, email capture and social embeds in one page. Wix customers gain the clearest benefit from synchronized contacts, stores, events, blogs and analytics. It is less suitable for a minimal bio-link need, for users who reject platform branding on a free plan, or for teams that cannot support Grow's monthly cost when they need its broader tools.

Pros and cons

Pros

• Broad monetization: products, tips, paid content, bookings, tickets, dropshipping and print on demand cover varied creator and business models.
• 0% transaction fees: sellers keep the transaction amount before their payment provider's own charges.
• Strong Wix integration: contacts, subscribers, stores, services, blogs, events, bookings and analytics can connect in one ecosystem.
• Useful discovery tools: search, Google indexing, editable metadata and trackable short links give the page work beyond social clicks.
• Mobile-capable web access: publishing and managing the full feature set does not depend on a dedicated mobile app.

Cons

• Free-plan branding: Standard does not remove Hopp branding, which weakens a fully white-label presentation.
• Custom-domain upsell: a custom domain requires Pro, with the yearly-plan domain offer using custom pricing.
• Large jump to Grow: $100 a month is a substantial step for users who need more than Sell but not a full commerce stack.
• Sell quotas: 10 collaborators and 30 additional pages may constrain larger teams or expanding catalogs.

Alternatives

For a broader category view, see Link-in-Bio Tools and Social Media Bio Link Tools.

• Linktree is a better fit when you want Android, iOS, API and web access and a lower-cost Starter plan at $6 a month.
• Beacons suits users who prefer an annual Creator plan at 100.00 USD with 500 email sends per month and one one-page website.
• Bitly is preferable when link shortening is the priority and a free plan with five links per month and two QR codes per month is sufficient.
• Lnk.Bio fits users seeking unlimited links, basic statistics, three pages and 577 free templates on its free plan.
• Milkshake is an alternative for mobile-oriented pages with free hosting, unlimited links and cards, and 30 days of Insights analytics.
• Later Linkin.bio is aimed at social-post linking, including one link per Instagram post and up to three months of click data on its free plan.
• Campsite.bio offers a 7.00 USD monthly Pro plan for one profile, with additional profiles or collaborators costing $1.50 a month.
• ContactInBio is a simpler freemium option with custom bio URLs, social buttons, WhatsApp, contact forms and analytics on its free Starter plan.

Verdict

Hopp by Wix is a strong choice for creators and businesses that want a link-in-bio page to handle commerce, audience growth and Wix-connected operations, with 0% transaction fees as a clear selling point. Start on Standard if branding and domain controls are not critical; choose Sell for a modest team and product operation, or Grow when multiple monetization models and unlimited media storage justify $100 a month. Look elsewhere if you only need a lightweight link list, require an unbranded custom-domain experience at no cost, or cannot justify the paid tiers.