Geogrid

Geogrid is a local SEO tool for tracking Google Maps rankings across a business’s surrounding area. It suits agencies and multi-location businesses that need a geographic view of visibility, plus repeatable client reporting. Its combination of detailed grids, automation and agency features is compelling, but credit limits and annual billing make plan choice important.

Overview

Rather than tracking rankings from a single point, Geogrid maps local results across a heatmap. A scan can cover up to 441 coordinates, helping show where a business ranks well or poorly across its service area. Historical ranking data and weekly updates support ongoing monitoring, while competitor tracking adds context to local visibility.

Geogrid says it retrieves Google results through the Serper API rather than scraping, with locale inferred for each scan. Credits are charged per grid point, but cached nodes, skipped terrain and dead quadrants are not billed. That makes scan size and rescan frequency central to estimating usage, particularly when monitoring multiple locations.

Key features

Area-based tracking and recommendations

Heatmaps make geographic variation easier to interpret than a single ranking figure. Geogrid’s AI action plans prioritize fixes, identify the area each targets and suggest a first step. That can help teams turn monitoring into a work queue, though the recommendations still need to fit the business’s own SEO priorities.

Agency reporting and automation

White-label reports, branded client portals, scheduled rescans and a lead-capture rank-checker widget are aimed squarely at agency workflows. A REST API and scan-completion webhooks also let teams connect tracking to other systems. Webhooks, Zapier, Make.com, Slack, Discord and Pabbly are live integrations; Notion, Google Sheets and Looker Studio are in beta, while HubSpot and Salesforce integrations are request-only.

API request limits vary by plan: 60 per minute on Freelance and 120 on Agency; API / Enterprise includes REST API and webhooks, and the homepage states support for up to 250 requests per minute. Teams with heavier automation needs should check that the relevant plan’s limit fits their workload.

Pricing

Geogrid has a free plan and paid plans billed annually. The free option costs nothing, requires no card and includes 200 credits and one weekly scheduled rescan. It is a low-commitment way to assess local grid tracking, but its small credit allowance limits sustained or broad monitoring.

• Starter: $29 a month, billed annually. Includes 1,500 credits per month, up to 15 scans, two scheduled rescans, PDF and PNG exports, five AI Insights per month and standard 13x13 grids. It suits a small workload, but the scan cap and limited exports constrain larger reporting needs.
• Freelance: $59 a month, billed annually. Includes 5,000 credits per month, unlimited scans, three scheduled rescans, PDF, XLSX and PNG exports, a REST API at 60 requests per minute and standard 13x13 grids. The added credits and spreadsheet export suit independent consultants, though schedules remain limited.
• Agency: $179 a month, billed annually. Includes 20,000 credits per month, unlimited scans, 10 scheduled rescans, a REST API at 120 requests per minute, adaptive grids and white-label client portals. This is the clearest fit for recurring client work, at a substantial step up from Freelance.
• API / Enterprise: $599 a month, billed annually. Includes 100,000 credits per month, unlimited scans and schedules, 21x21 grids, REST API and webhooks, B2B lead-generation widgets, a multi-location dashboard and dedicated support. It is aimed at larger or integration-heavy operations that can use its much higher allowance and broader toolkit.

All paid plans are annual commitments despite their monthly price presentation. Custom pricing is the alternative where a bespoke arrangement is needed.

Platforms

Geogrid is available on the web and through an API. Its focus is Google Maps local rankings, rather than broad platform or search-engine coverage.

Who it's for

Geogrid is best for SEO agencies and businesses that need to compare local visibility across a defined area, monitor changes over time and deliver branded reporting. Its API, webhooks and integrations also suit teams automating scan-driven workflows. It is less suitable for buyers seeking general keyword tracking across search engines or a low-cost option for frequent, large-area scans.

Pros and cons

• Pros: Grids of up to 441 points reveal geographic ranking differences; action plans connect visibility issues to prioritized next steps; white-label portals and scheduled rescans support recurring agency reporting.
• Cons: Per-point credits make broad or frequent scans consume allowance; paid plans are billed annually; some integrations are still beta or request-only, and API limits depend on plan.

Alternatives

For a directory of broader rank-tracking choices, see Rank Tracking Software; for tools focused on local search workflows, browse Local SEO Software.

• Positionly is an option for readers who want keyword and website allowances in a free or lower-priced plan, with Android and iOS apps alongside web and API access.
• Rank Tracker is worth considering for desktop users who want a free plan with scheduled SEO tasks and captcha-free checks.
• Topvisor offers a free plan with unlimited projects and keywords, making it an alternative for readers prioritizing those allowances.
• FreeSERP may suit users looking for a web-based free tier with 100 credits or a monthly Starter plan at 19.00 USD.
• Marketing Miner is another web and API option, with a free Minee plan covering one website plus competitors, 10 keywords, 50 profilers and 500 credits.
• Grid My Business is a web-based alternative with a free Starter plan for two business profiles, unlimited keywords, five competitors and 250 scan credits.
• Local Rank Guru has a free plan with 500 monthly credits for up to 10 businesses, a useful comparison for credit-conscious local tracking.
• CanIRank is another web-based SEO option with a free plan for one website and limited SEO reports.

Verdict

Choose Geogrid if local Google Maps visibility across an area—not just a single ranking point—is central to your work, especially when client reporting or automation matters. Its grid detail and agency tools are strong reasons to choose it; annual billing, per-point credit use and plan-specific API limits are reasons to look elsewhere if your workload is small, unpredictable or integration-heavy.