DAT One

DAT One is a freight marketplace and operating platform for carriers, brokers, 3PLs, and shippers that need to match trucks with loads. It suits owner-operators through larger fleets and brokerages that depend on recurring freight searches or postings. The subscription cost and plan-specific rate data make volume and role the key buying tests.

Overview

DAT One brings load matching, carrier and broker workflows, mobile applications, and developer integrations into one freight platform. DAT says its mobile app provides access to more than 722,500 loads posted daily, giving carriers a broad pool for finding work and brokers a large audience when covering capacity. DAT Freight & Analytics was founded in 1978 and is headquartered in Portland, Oregon.

This is a marketplace-centered product rather than a general accounting, dispatch, or back-office suite. It is a strong fit when sourcing freight, posting loads, checking rates, or evaluating carriers is central to daily operations; it is harder to justify for teams needing only basic tracking.

Key features

Load matching and mobile work

Carrier search, load posting, booking, and load alerts cover the main exchange between brokers and carriers. The mobile app adds filtered search, load tracking, rate data, interactive maps, and trip planning, allowing work away from a desk. Plans that specify load searches cap that activity at 500 per month, while the stated load-posting limit is 500 loads per month. That is workable for many small operations but can constrain intensive search or posting workflows.

Carrier tools

Carrier plans include load-match alarms, broker credit data, and lane rates. Eligible plans add TriHaul routing suggestions and contract lane-rate information, which can improve decisions on routing and longer-term freight but requires moving beyond the entry tiers. Carrier search and booking are useful when an owner-operator or fleet wants one place to discover, assess, and secure loads.

Broker tools and integrations

Broker plans provide load posting, carrier search, market-rate information, carrier profiles, and peer reviews. Eligible tiers add CarrierWatch and LaneMakers for deeper carrier and lane workflows. DAT offers APIs for Load Board, BookNow, DAT Tracking, Freight Posting, and other products through its Developer Portal. Any Load Board subscription level can use a RESTful API integration, but rate-data API access requires RateView Combo Pro or Combo Premium, an important distinction for teams planning an automated rate workflow.

Security and support

Multi-factor authentication works with a phone-based passkey or compatible security key. Identity verification and real-time risk monitoring are part of DAT's fraud-prevention measures. Phone support is available at 800-547-5417, with customer support by email at [email protected].

Pricing

DAT One has no free plan. All prices below are monthly and billed at the stated monthly amount.

Plan	Price	Best fit and limits
DAT One Standard	$59 a month	Partial-load owner-operators; up to 500 load searches monthly
DAT One Enhanced	$149 a month	New owner-operators; up to 500 load searches monthly
DAT One Express	$159 a month	Broker plan; spot lane rates use DAT iQ 30-day rate
DAT One Pro	$169 a month	Owner-operators with 1–3 trucks; up to 500 load searches monthly
DAT One Select	$259 a month	Small fleets with 3+ trucks; up to 500 load searches monthly
DAT One Select Broker	$319 a month	Broker plan; DAT iQ Market Rate includes spot and contract
DAT One Office	$339 a month	Mid-large fleets with 10+ trucks; up to 500 load searches monthly
DAT One Select Broker/Carrier	$339 a month	Combined broker and carrier plan
DAT One Office Broker	$449 a month	Broker plan; DAT iQ Market Rate includes spot and contract
DAT One Office Broker/Carrier	$469 a month	Combined broker and carrier plan

Standard is the lowest-cost entry for partial-load owner-operators, while Pro is aimed at operators with one to three trucks. Enhanced targets new owner-operators at a substantial step up from Standard without a larger stated search quota. Select and Office scale by fleet size, and the broker tiers distinguish sharply between a 30-day DAT iQ rate and Market Rate data covering both spot and contract lanes. Combined plans make sense only when the same operation needs both sides of the marketplace.

Platforms

DAT One supports Android, iOS, web, and API access. DAT One Mobile is offered in the United States, Canada, and Mexico, with minimum supported versions of iOS 17 and Android 7.0.

Who it's for

Choose DAT One if you are an owner-operator, growing fleet, broker, 3PL, or shipper that regularly searches or posts freight and can use role-specific rate and carrier intelligence. Its API options suit teams integrating load, booking, tracking, or posting functions, provided the subscription meets the required data-access tier. It is a poor match for occasional freight users or businesses seeking a free service, since every plan is paid and search-heavy use can encounter the 500-per-month ceiling.

Pros and cons

• Pro: A daily load pool exceeding 722,500 postings gives active users substantial market reach.
• Pro: Mobile search, tracking, mapping, and trip planning support work away from the office.
• Pro: Carrier and broker plans provide distinct tools, with optional deeper rate and risk features.
• Pro: RESTful API integration is permitted at any Load Board subscription level.
• Con: There is no free plan, so occasional users pay for access they may not use regularly.
• Con: Rate-data API access requires RateView Combo Pro or Combo Premium, beyond a basic Load Board subscription.
• Con: Plans specifying 500 searches monthly may not suit high-volume search teams.

Alternatives

Compare Carrier Management Software when your priority is broader carrier administration rather than a load marketplace. Load Board Software is the wider category comparison for evaluating other freight boards.

Carrier Assure is a freemium API and web option centered on carrier scores and SuspectCarrier reports, with an Individual plan at no cost and Premium at $149 a month. FourKites Connect is free to join and use with no setup or monthly charges. ARK TMS suits organizations wanting a broader TMS across Android, iOS, macOS, Windows, web, and API, with ARK TMS at $199 per user per month plus optional tracking at $2 per contact. Infor Public Sector is a paid, multi-platform public-sector product with custom pricing. Alvys is a larger TMS starting at $514 a month, with usage-based pricing, unlimited users and divisions, and 120+ integrations. IntelliTrans Carrier Management is a paid API and web alternative. Manhattan Active Inventory Replenishment is a paid API and web product without a free plan. McLeod Software Transportation Management offers paid transportation-management solutions across mobile, API, self-hosted, and web platforms.

Verdict

DAT One is a strong choice for freight businesses that need a substantial load marketplace plus mobile workflows, carrier or broker intelligence, and integration options. Pick it when recurring load activity and plan-level rate data justify the monthly cost. Look elsewhere if you need free access, a general-purpose TMS, or search volumes that exceed the stated 500-per-month limit.