Personal
Free
Sales mapping · route optimization up to 120 stops · Android and iOS apps · phone and chat support · talk-to-text notes with photos · AI visit recommendations · follow-up reminders
Checked 14 Oct 2026
Plans and prices
Badger Maps pricing
Badger Scoreboard
$12 a month
Dynamic leaderboards · gamification · charts and graphs · custom metrics · CRM integration
Checked 14 Oct 2026
Badger Lead Routing
$16 a month
Territory-based assignment · object routing · address-to-territory matching · assignment rules · CRM integration · lead notifications
Checked 14 Oct 2026
Badger Align
$20 a month
Territory creation and alignment · weighted/custom metrics · optimization · CRM integration · scenario planning
Checked 14 Oct 2026
Badger Insights
$50 a month
Sales-cycle dashboard · territory insights · CRM integration · heat, bubble and thematic maps · charts · comparisons · demographic overlays · dynamic reports
Checked 14 Oct 2026
Business
$69 a month
Everything in Personal · single-object real-time CRM integration · lead generation · AI route planning, email automation and voice-to-CRM · team roles · forms · dashboards · API/developer key
Checked 14 Oct 2026
Enterprise
$109 a month
Everything in Business · multiple CRM objects · location and time-stamped reports · SSO with SCIM · dedicated account manager · HIPAA support · enhanced lead generation · API/developer key
Checked 14 Oct 2026
Enterprise Plus
Priced on request
Everything in Enterprise · custom development · territory alignment · territory-based lead routing · scenario planning · heat, bubble and thematic maps · gamification
Checked 14 Oct 2026