Adapter.to
Adapter.to is a paid web service that turns source material into content formatted for different channels.
What Adapter.to is
Adapter.to is a paid web service that turns source material into content formatted for different channels. Users can provide blog posts, URLs, YouTube videos, podcasts, newsletters, or pasted text. Outputs include X threads, LinkedIn posts, Instagram captions, TikTok or Reels scripts, newsletters, emails, ad copy, and YouTube descriptions. The service changes tone, length, and structure for each platform instead of simply reflowing the original. Users can select professional, casual, or bold tones, save a brand voice, edit generated content, then copy or export it. Nothing posts automatically, and social publishing is not included. Creator costs $24 a month, billed monthly, or 288 USD annually, with approximately 30 source pieces monthly. Pro costs $49 a month or 588 USD annually for about 120 pieces. Team costs $99 a month or 1,188 USD annually for about 400 pieces and three seats. Agency pricing is custom, with unlimited brands and clients, white-label exports, and a dedicated account manager. There is no free plan.
Good
- Accepts video, podcast, URL, newsletter, and text sources
- Creates channel-specific formats
- Saved brand voices and editable outputs
- Team plan includes three seats
- Annual plans list approximately 50% savings
Watch out
- No free plan
- Does not publish to social platforms
- Monthly source-piece allowances apply
- Agency pricing is custom
Who it suits
It suits solo creators, founders, marketers, content teams, and agencies repurposing material for social, email, advertising, or video-description formats.
Verdict
Adapter.to is focused on adapting existing material into channel-ready drafts while preserving user control over editing and export. Its plans scale from individual creators to teams and agencies, but publishing remains outside the service.
Plans and prices
From Adapter.to's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Creator | $24 a month | ~30 source pieces a month · all output channels · 3 tones · blog, URL & text inputs · copy & export · Billed monthly; billed annually ($288/yr), save 50% |
| Pro | $49 a month | ~120 source pieces a month · video & podcast inputs · brand voice & saved tones · priority generation · Billed monthly; billed annually ($588/yr), save 50% |
| Team | $99 a month | ~400 source pieces a month · 3 seats included · shared brand voices · multiple brands · scheduling export · Billed monthly; billed annually ($1188/yr), save 50% |
| Agency | Priced on request | Unlimited brands & clients · more seats · white-label exports · dedicated account manager · custom volume & onboarding · Custom; starts on Team, more volume & seats on top |
The facts
Each one read from Adapter.to's own pages, with the date it was checked.
What it does
- Agency use
- The Agency plan offers unlimited brands and clients, white-label exports, a dedicated account manager, and custom volume and onboarding.checked 8 Oct 2026
- AI training
- The pricing page says customer inputs and outputs are not used to train public models.checked 8 Oct 2026
- Data use
- The privacy policy says submitted content is used to provide and operate the service, is not sold, and is not shared for others’ marketing.checked 8 Oct 2026
- Exports
- Users can copy or export outputs for posting, and nothing posts automatically.checked 8 Oct 2026
- Outputs
- Outputs include X threads, LinkedIn posts, Instagram captions, TikTok scripts, newsletters, emails, ad copy and YouTube descriptions.checked 8 Oct 2026
- Purpose
- Adapter.to turns a post, video, podcast, newsletter, URL or draft into channel-native content for social platforms, email and more.checked 8 Oct 2026
- Security
- The privacy policy says Adapter.to uses encryption in transit and at rest and least-privilege access, and does not claim certifications it does not hold.checked 8 Oct 2026
- Source inputs
- The product accepts blog posts, YouTube videos, podcasts, newsletters, URLs and pasted text.checked 8 Oct 2026
- Support
- The site lists [email protected] as its support contact.checked 8 Oct 2026
- Voice controls
- Users can choose professional, casual or bold tones, save a brand voice, and edit generated outputs before exporting.checked 8 Oct 2026
- Who it serves
- The listed audiences include solo creators and founders, full-time creators and marketers, small content and social teams, and agencies.checked 8 Oct 2026
Money
- Plan limit
- The listed monthly allowances are approximately 30 source pieces for Creator, 120 for Pro and 400 for Team.checked 8 Oct 2026
Where it runs
- Platform formatting
- It rewrites tone, length and structure for each platform rather than reflowing the same text.checked 8 Oct 2026
The company
- Team use
- The Team plan includes three seats, shared brand voices, multiple brands and scheduling export.checked 8 Oct 2026
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