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Spark vs Wednesday

Spark

8.2#3 in influencer marketing platformsFrom $199 a month
AndroidiOSWebAPI
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Wednesday

7.3#37 in influencer marketing platformsFrom $79 a month
Free planWebExtension
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What both publish

FactSparkWednesday
AudienceSpark describes itself as a product for online brands and growth teams running affiliate and influencer programs.The company says Wednesday was designed for small businesses and startups seeking accessible influencer and affiliate marketing tools.
Campaign managementTeams can run affiliate, influencer, and ambassador programs with shared briefs, approvals, deliverables, deadlines, and relationship tracking.Yes
Creator discoveryThe product searches more than 38 million indexed creator profiles and uses audience fit, engagement quality, historical performance, and AI scoring to qualify partners.Wednesday says its search covers more than 3 million creators and offers filters including keywords, brand associations, handles, and social performance metrics.
Free planNoYes
IntegrationsOfficial integration pages list native Shopify, Shopify Plus, Stripe, and Shopify Payments connections plus Klaviyo, Mailchimp, Omnisend, Gorgias, Zendesk, PayPal, Google Analytics, Segment, Zapier, Make, and webhooks.The Inbox page describes integrations with ChatGPT, Gmail, and Outlook; the Outreach plan also lists Gmail, Outlook, and Jace AI integrations.
Paid from19979

Spark plans

  • Spark Enterprise$499 a month
  • Self-serve Spark$199 a month
  • Spark trial offer$199 a month
  • Spark platform$2,500 a year
  • Optional managed services$4,990 a year

Wednesday plans

  • Discovery$79 a month
  • Outreach$279 a month
  • StarterFree

Pick Spark if…

You want what its maker publishes above — check its page for the details.

Pick Wednesday if…

You want what its maker publishes above — check its page for the details.

Charts they share