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Spark vs Tidal Labs

Spark

8.2#3 in influencer marketing platformsFrom $199 a month
AndroidiOSWebAPI
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What both publish

FactSparkTidal Labs
AudienceSpark describes itself as a product for online brands and growth teams running affiliate and influencer programs.The service is presented for brands running creator, advocate, or influencer programs.
Campaign managementTeams can run affiliate, influencer, and ambassador programs with shared briefs, approvals, deliverables, deadlines, and relationship tracking.Yes
Creator discoveryThe product searches more than 38 million indexed creator profiles and uses audience fit, engagement quality, historical performance, and AI scoring to qualify partners.The platform finds potential creators using an AI-powered lookalike web crawler.
IntegrationsOfficial integration pages list native Shopify, Shopify Plus, Stripe, and Shopify Payments connections plus Klaviyo, Mailchimp, Omnisend, Gorgias, Zendesk, PayPal, Google Analytics, Segment, Zapier, Make, and webhooks.Tidal Labs says it can connect to product databases, CRMs, and other systems, and incorporate external sales-lift data into ROI reporting.

Spark plans

  • Spark Enterprise$499 a month
  • Self-serve Spark$199 a month
  • Spark trial offer$199 a month
  • Spark platform$2,500 a year
  • Optional managed services$4,990 a year

Tidal Labs plans

  • Custom enterprise planPriced on request

Pick Spark if…

You want what its maker publishes above — check its page for the details.

Pick Tidal Labs if…

You want what its maker publishes above — check its page for the details.

Charts they share