
Postalytics
8.0#1 in direct mail automation softwareFrom $199 a monthFree planAndroidiOSWebAPI
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| Fact | Postalytics | Postronomy |
|---|---|---|
| Audience | Postalytics describes the product as built for modern marketing teams, including SaaS growth marketers, nonprofit campaign managers and agencies running client campaigns. | The FAQ says Done For You is better suited to customers sending 3500+ pieces per month, while Self Serve typically suits customers sending about 300 pieces monthly or using automated campaigns and gifting. |
| Integrations | Named integrations include HubSpot, Salesforce, HighLevel, Zapier, ActiveCampaign, Zoho, Keap, Klaviyo, Marketo and Canva. | The FAQ says CRM integration is available in most cases through a Zapier integration configured by support using an API key. |
| Mailing lists | Postalytics says it checks mailing addresses against USPS address databases and supports importing lists by integration or file upload. | The service supports uploaded contact lists and a demographic and geographic list builder; list-builder addresses cost approximately .10 cents per record with a 100-address minimum. |
Postalytics suits marketing teams, nonprofit campaign managers and agencies that want to automate personalized direct mail. It may also suit teams connecting mail campaigns to CRM or automation tools.
Self Serve typically suits customers sending about 300 pieces monthly or using automated campaigns and gifting. Done For You is described as better suited to customers sending 3500+ pieces per month.