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Postalytics vs Postronomy

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Postalytics

8.0#1 in direct mail automation softwareFrom $199 a month
Free planAndroidiOSWebAPI
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Postronomy

5.9#17 in direct mail automation softwareFrom $199 a month
WebAPI
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What both publish

FactPostalyticsPostronomy
AudiencePostalytics describes the product as built for modern marketing teams, including SaaS growth marketers, nonprofit campaign managers and agencies running client campaigns.The FAQ says Done For You is better suited to customers sending 3500+ pieces per month, while Self Serve typically suits customers sending about 300 pieces monthly or using automated campaigns and gifting.
IntegrationsNamed integrations include HubSpot, Salesforce, HighLevel, Zapier, ActiveCampaign, Zoho, Keap, Klaviyo, Marketo and Canva.The FAQ says CRM integration is available in most cases through a Zapier integration configured by support using an API key.
Mailing listsPostalytics says it checks mailing addresses against USPS address databases and supports importing lists by integration or file upload.The service supports uploaded contact lists and a demographic and geographic list builder; list-builder addresses cost approximately .10 cents per record with a 100-address minimum.

Postalytics plans

  • Free PlanFree
  • Free PlanFree
  • Marketer Plan$199 a month
  • Pro & Agency Plans$399 a month

Postronomy plans

  • Pro Premium - Self Service$199 a month
  • Business - Concierge$499 a month

Pick Postalytics if…

Postalytics suits marketing teams, nonprofit campaign managers and agencies that want to automate personalized direct mail. It may also suit teams connecting mail campaigns to CRM or automation tools.

Pick Postronomy if…

Self Serve typically suits customers sending about 300 pieces monthly or using automated campaigns and gifting. Done For You is described as better suited to customers sending 3500+ pieces per month.

Charts they share