
NIQ
6.8#1 in pricing analytics softwareAndroidiOSWebAPI
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| Fact | NIQ | PriceBeam |
|---|---|---|
| Headquarters | Chicago, Illinois, United States | London, United Kingdom |
| Research methods | Research participants can respond through AI chats, text, video, and voice, with large language models supporting interviews and analysis. | The platform includes AI, Choice-Based Conjoint analysis, MaxDiff, Gabor-Granger, and Newton-Smith pricing methods. |
| Support | NIQ lists a technical support contact for service issues on its contact page. | RGM Data Lake plans list email support for Individual and Team, email and chat for Company, and email, chat, and custom support for Corporate. |
| What it does | NIQ combines market measurement, consumer behavior insights, analytics, and AI to help organizations understand markets and identify growth opportunities. | Its AI-powered market insights software provides insights on willingness to pay, competitive price positioning, packaging and assortment, promotional benchmarking, and new product pricing. |
No prices published.
NIQ suits organizations seeking market and consumer intelligence, including manufacturers, retailers, media companies, and financial institutions. Its research and analytics tools address roles from marketing and innovation to category and supply chain management.
PriceBeam serves consumer goods and services businesses, startups, entrepreneurs, and investors. It may suit teams that need pricing research, data analysis, and scenario simulation in one platform.