Mindmatrix Bridge
6.6#4 in channel sales management softwareAndroidiOSWebAPI
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| Fact | Mindmatrix Bridge | ZINFI |
|---|---|---|
| Company | Mindmatrix says it was founded in 1998 and is headquartered in Pittsburgh. | The company identifies itself as ZINFI Technologies, Inc. |
| Integrations | Mindmatrix lists Salesforce, Microsoft Dynamics, HubSpot, Zoho, Oracle, NetSuite, Sage, Redtail, ConnectWise, Autotask, SugarCRM, Crossbeam, Gmail, Pipedrive, and Base, and says it supports SAML, OAuth, and API integrations. | ZINFI lists pre-built connectors for systems including Salesforce, HubSpot, Microsoft Dynamics 365, SAP, Zoho, Pipedrive, SugarCRM, Oracle, and NetSuite. |
| Sales features | Features include account-based selling, personalized sales content, digital sales rooms, pipeline and lead management, playbooks, CPQ, commissions, and analytics. | The Sell zone includes deal registration, referral tracking, co-sell collaboration, and configure-price-quote workflows with CRM integration. |
| Security | Mindmatrix’s terms describe security measures including encryption of data at rest in hosted environments, encrypted VPNs, and industry-standard encryption for web traffic. | The platform describes role-based access controls, SSO using SAML or OAuth identity providers, session policies, data isolation, and field-level security. |
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Bridge suits businesses coordinating sales and partner activity across direct sellers, VARs, influencers, alliance partners, and distributors. It is relevant to teams that need shared sales content, training, and pipeline tools across those relationships.
UPM is intended for organizations managing channel partner networks, from resellers and distributors to system integrators and technology partners. Its mobile apps are also aimed at field teams and channel managers.