Metricool
8.9#3 in social media management toolsFrom $240 a yearFree planAndroidiOSWebAPI
VisitMetricool vs Swat.io
What both publish
| Fact | Metricool | Swat.io |
|---|---|---|
| Analytics level | basic | standard |
| Approval workflow | Yes | Yes |
| Founded | Metricool was founded in 2015 by Juan Pablo Tejela and Laura Montells. | 2010 |
| Free plan | Yes | No |
| Headquarters | Madrid, Spain | Vienna, Austria |
| Social accounts | 1 | 3 |
| Social inbox | Yes | Yes |
| Supported networks | Facebook,Instagram,Threads,X,Bluesky,LinkedIn,Pinterest,TikTok,Google Business Profile,YouTube,Twitch | Facebook,Instagram,LinkedIn,TikTok,YouTube,Pinterest,Threads,Bluesky,X,Google Business Profile,WhatsApp |
Metricool plans
- FreeFree
- Starter$25 a month
- Advanced$67 a month
- Starter$240 a year
- Advanced$636 a year
- CustomPriced on request
Swat.io plans
- Small€39 a month
- Medium—
- Large—
- Custom—
Pick Metricool if…
Metricool suits social media professionals, business owners, agencies, brands, and creators managing multiple channels. Its free plan can suit someone who needs one brand and up to 20 scheduled posts monthly.
Pick Swat.io if…
You want what its maker publishes above — check its page for the details.