
Metricool
8.9#3 in social media management toolsFrom $240 a yearFree planAndroidiOSWebAPI
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| Fact | Metricool | OneUp |
|---|---|---|
| Analytics level | basic | advanced |
| Approval workflow | Yes | Yes |
| Founded | Metricool was founded in 2015 by Juan Pablo Tejela and Laura Montells. | 2016 |
| Free plan | Yes | No |
| Headquarters | Madrid, Spain | Cranberry Township, Pennsylvania, USA |
| Human Support | Metricool offers support from real people. | Support replies come from named human support staff by chat or email. |
| Mobile apps | Metricool has apps for both Android and iOS. | OneUp has apps for iPhone and Android. |
| Paid from | 20 | 15 |
| Scheduled posts | 20 | 300 |
| Social accounts | 1 | 5 |
| Social inbox | Yes | OneUp supports replying to comments on YouTube, TikTok, Threads, Bluesky, LinkedIn, Facebook, and Instagram, plus DMs on Facebook, Instagram, and WhatsApp. |
| Social Inbox | Inbox centralizes messages and comments from connected networks. | Users can reply to comments, DMs, and Google reviews inside OneUp. |
Metricool suits social media professionals, business owners, agencies, brands, and creators managing multiple channels. Its free plan can suit someone who needs one brand and up to 20 scheduled posts monthly.
It suits teams, agencies, and individuals managing multiple social accounts and scheduled campaigns. Its analytics, approvals, listening, and integrations support organized publishing workflows.