Lasso
7.3#3 in affiliate link management softwareFrom $19 a monthFree planWebAPIExtension
VisitLasso vs PostTap
What both publish
| Fact | Lasso | PostTap |
|---|---|---|
| Analytics | Analytics track clicks and performance across a site or YouTube channel, and the help page identifies analytics as a paid-plan feature. | The product provides real-time link-performance monitoring and identifies high-performing content. |
| Company size | LinkedIn lists Lasso as privately held with 2–10 employees. | Inc. classifies Button as a medium company with 50–99 employees. |
| Public API | The hosted API exposes product data, marketplace products, link management, link status and click reports; Studio tokens are limited to 2,000 requests per day. | Button documents server-to-server Offers, Billing, and Links APIs for publishers, including attributed deep-link generation. |
Lasso plans
- FreeFree
- Creator$19 a month
- Pro$29 a month
- Studio$59 a month
- EnterprisePriced on request
PostTap plans
- FreeFree
- PostTap for CreatorsFree
Pick Lasso if…
Lasso suits WordPress site owners who manage affiliate links and want to display products in multiple formats. The free plan is oriented toward one property and basic link management; paid plans include additional features such as analytics and localization.
Pick PostTap if…
PostTap suits creators who share properly created Amazon links on social platforms and want to organize links and view click data. It may also suit creators looking for a cloud-based setup without installation or technical development.