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Kiln vs Optimizely CMS

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Kiln

8.4#3 in content management systemsFrom $4.99 a month
Free planWebAPISelf-hosted
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What both publish

FactKilnOptimizely CMS
Free planYesNo
IntegrationsKiln works with GitHub repositories and hosts that redeploy on push, including Cloudflare Pages, Netlify, Vercel, and GitHub Pages.Optimizely says CMS agents can connect to applications such as Salesforce, Figma, and Marketo, while developer materials describe integrations with CMP, Configured Commerce, ODP, and Web Experimentation.
SupportSelf-hosted plans include community support on GitHub, while Fully managed includes priority support.Optimizely provides direct technical support and personalized assistance, alongside developer documentation, community forums, and peer and expert chat.

Kiln plans

  • Open sourceFree
  • Self-hostedFree
  • Kiln Cloud$4.99 a month
  • Fully managed$14.99 a month
  • Concierge setup$399, paid once
  • Concierge setup & tagging$399, paid once

Optimizely CMS plans

  • Agentic CMSPriced on request

Pick Kiln if…

Kiln suits people building static sites who want clients or other non-technical editors to update content themselves. It also fits owners who want edits retained in their own GitHub repository.

Pick Optimizely CMS if…

You want what its maker publishes above — check its page for the details.

Charts they share