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Keentics vs PlayFab

Keentics logo

Keentics

7.5#7 in game analytics softwareFrom $20 a month
Free planAndroidiOSWebAPI
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PlayFab

8.3#1 in social media moderation software$99 usage-based
Free planAndroidiOSWebAPI
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What both publish

FactKeenticsPlayFab
Intended usersThe plans describe audiences from side projects and trials through growing games, scaling studios, high-volume titles, and large organizations.Microsoft describes PlayFab as serving game developers, from indie titles to AAA franchises.
ProductKeentics is an event analytics platform for games, apps and websites that turns raw events into funnels, retention, LTV, paths and cohorts.PlayFab provides backend services for live games and connects players across platforms.
SDK platformsIts reporting protocol supports Web/JS, iOS, Android, Unity, WeChat Mini Program and server backends.The PlayFab Services SDK documentation lists Windows, iOS, macOS, Android, Linux, PlayStation, and Nintendo Switch support, with GDK support for Xbox and Windows.

Keentics plans

  • FreeFree
  • Plus$20 a month
  • Pro 5x$100 a month
  • Pro 20x$200 a month
  • EnterprisePriced on request

PlayFab plans

  • Free to StartFree
  • Standard Plan$99 a month
  • Premium Plan$1,999 a month
  • Enterprise PlanPriced on request
  • Pay-as-you-goFree

Pick Keentics if…

Keentics is aimed at teams analyzing event activity in games, apps, or websites, including teams tracking player funnels and game revenue metrics. Its plan range addresses projects from trials and side projects to larger organizations.

Pick PlayFab if…

PlayFab is for game developers, from indie teams to AAA studios, who need backend services for live games. It suits teams building player accounts, multiplayer features, live operations, or in-game economies across platforms.

Charts they share