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Helium 10 vs WallySmarter

Helium 10 logo

Helium 10

7.5#2 in e-commerce marketplace seller toolsFree plan
Free planAndroidiOSWebExtension
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WallySmarter

6.7#12 in ecommerce analytics softwareFrom $0.75 a month
Free planWebAPIExtension
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What both publish

FactHelium 10WallySmarter
Founded20152022
Product researchIts Chrome extension analyzes Amazon and Walmart product data, including sales figures, estimated FBA fees, reviews, active sellers, fulfillment method, and Best Seller Rank.Its Walmart Chrome Extension analyzes Walmart results using a 150 million product ID database and provides sales estimates and an indication of whether a product is selling on Amazon.com.
SupportThe site offers a support request form, knowledge base, account and billing help, and an assistance link.The product page lists 24-hour support.

Helium 10 plans

  • FreeFree
  • Platinum$129 a month
  • Diamond$359 a month
  • Platinum$99 a month
  • Diamond$279 a month
  • Enterprise$1,499 a year

WallySmarter plans

  • Walmart Alerts — less than 10 SKUsFree
  • Walmart Alerts — more than 500 SKUs$0.75 a month
  • Walmart Alerts — 101–500 SKUs$1.05 a month
  • Walmart Alerts — 11–100 SKUs$1.35 a month
  • BASIC$152 a year
  • PROFESSIONAL$797 a year

Pick Helium 10 if…

Helium 10 suits marketplace sellers who want profitability and margin reporting alongside tools for Amazon, Walmart, or TikTok Shop. Its free plan may suit those who need only limited tool access and a profitability calculator.

Pick WallySmarter if…

WallySmarter is for Walmart.com sellers who need product and keyword research, rank tracking, alerts, or repricing. Its data coverage is limited to the US Walmart.com marketplace, and accounts allow one user.

Charts they share