Helium 10
7.5#2 in e-commerce marketplace seller toolsFree planFree planAndroidiOSWebExtension
VisitHelium 10 vs Triple Whale
Triple Whale
8.1#1 in ecommerce analytics softwareFrom $219 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Helium 10 | Triple Whale |
|---|---|---|
| Audience | Helium 10 describes its platform as serving e-commerce brands operating across multiple marketplaces, including Amazon, TikTok Shop, and Walmart. | The company presents the product for ecommerce and retail brands, including marketing, ecommerce, and data leaders. |
| Founded | 2015 | 2021 |
| Integrations | Seller account connections include Amazon, Walmart, and TikTok; accounts can only connect to one Helium 10 account at a time. | Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools. |
| Product | Helium 10 combines e-commerce product and keyword research, advertising, listing optimization, analytics, and operations tools. | Triple Whale describes itself as an AI operating system for modern commerce that unifies business data, measures growth, and supports decisions and actions. |
Helium 10 plans
- FreeFree
- Platinum$129 a month
- Diamond$359 a month
- Platinum$99 a month
- Diamond$279 a month
- Enterprise$1,499 a year
Triple Whale plans
- FreeFree
- Foundation$219 a month
- Automate$749 a month
- EnterprisePriced on request
Pick Helium 10 if…
Helium 10 suits marketplace sellers who want profitability and margin reporting alongside tools for Amazon, Walmart, or TikTok Shop. Its free plan may suit those who need only limited tool access and a profitability calculator.
Pick Triple Whale if…
Triple Whale suits ecommerce and retail brands that want to unify business data, track growth, and support marketing and operational decisions. Marketing, ecommerce, and data leaders may find its attribution, integrations, AI tools, and measurement options relevant.