Helium 10
7.5#2 in e-commerce marketplace seller toolsFree planFree planAndroidiOSWebExtension
VisitHelium 10 vs SegMetrics
SegMetrics
6.5#18 in ecommerce analytics softwareFrom $57 a monthWebAPIExtension
VisitWhat both publish
| Fact | Helium 10 | SegMetrics |
|---|---|---|
| Audience | Helium 10 describes its platform as serving e-commerce brands operating across multiple marketplaces, including Amazon, TikTok Shop, and Walmart. | The company identifies agencies, coaches, e-commerce businesses, SaaS companies and information-product businesses among its audiences. |
| Integrations | Seller account connections include Amazon, Walmart, and TikTok; accounts can only connect to one Helium 10 account at a time. | The integrations directory lists 139 integrations, across categories including email marketing, courses, e-commerce, PPC and web tracking. |
| Product | Helium 10 combines e-commerce product and keyword research, advertising, listing optimization, analytics, and operations tools. | SegMetrics describes itself as a multi-touch marketing attribution platform connecting conversions to revenue and lifetime value across ads, email, funnels and AI search engines. |
| Support | The site offers a support request form, knowledge base, account and billing help, and an assistance link. | Customers can contact support by email or in-app chat, and the Scale plan lists a dedicated account manager. |
Helium 10 plans
- FreeFree
- Platinum$129 a month
- Diamond$359 a month
- Platinum$99 a month
- Diamond$279 a month
- Enterprise$1,499 a year
SegMetrics plans
- Launch$57 a month
- Grow$197 a month
- Scale$397 a month
- EnterprisePriced on request
Pick Helium 10 if…
Helium 10 suits marketplace sellers who want profitability and margin reporting alongside tools for Amazon, Walmart, or TikTok Shop. Its free plan may suit those who need only limited tool access and a profitability calculator.
Pick SegMetrics if…
You want what its maker publishes above — check its page for the details.